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# Heavy Metal Fan Footwear
The Metallica Sneakers Help You Rock While You Walk

By Wes Walcott | Published 2012-10-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/metallica-sneakers
References: [iheartchaos](http://www.iheartchaos.com/post/32884019182/metallica-shoes-that-play-a-clip-of-lars-ulrich) & [consequenceofsound.net](http://consequenceofsound.net/2012/10/buy-metallicas-new-shoe/)

If you find you can't get enough of the Lars Ulrich's raspy heavy metal vocals, you probably can't wait to slip you feet into a pair of these [Metallica](https://www.trendhunter.com/trends/dr-martens-x-metallica) Sneakers.

No one really knows why Metallica has decided to put out a line of shoes -- perhaps they're still feeling the pinch from that nasty Napster file sharing service that robbed them of all their would-be riches. Or maybe the band is just looking for new ways to get the word out about their music. Either way, the shoes are a limited edition [Vans](https://www.trendhunter.com/trends/old-skool-music) that are all black and made from heavy-duty canvas and suede -- perfect for skateboarding or stomping around in a mosh pit. Best of all, they feature lyrics on the sides so you'll never forget the words to your favorite Metallica tunes.

Van will be releasing the Metallica Sneakers in three tiers featuring a version for each of the band members.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 23% | Activity: 37% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Why This Trend Is Growing

- **Limited Edition Collaborations:** Opportunity to create exclusive products in collaboration with popular brands or musicians, appealing to niche markets.
- **Brand Promotion Through Fashion:** Promoting brand awareness and expanding reach by launching fashion products associated with influential musicians or bands.
- **Elevating Fan Experience:** Enhancing the fan experience by offering merchandise that showcases lyrics or unique elements of the artist's work.

### Industries Being Reshaped

- **Fashion and Apparel:** Creating innovative branded footwear and clothing collaborations with popular musicians or bands.
- **Music and Entertainment:** Exploring opportunities for musicians and bands to expand their brand presence through fashion and merchandise.
- **Sportswear and Skateboard Industry:** Capitalizing on the popularity of collaborations between music and sportswear brands to create limited edition footwear.

## Related on Trend Hunter

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