# Rat's Nest Locks Heather Kathleen Rudd Rocks the Messy Hair Look in Style By Shelby Lee Walsh | Published 2010-04-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/messy-hair-look References: [lookbook.nu](http://lookbook.nu/look/611083-Portrait-http-heatherkathleenrudd-tumblr-com) & [heatherkathleenrudd.tumblr](http://heatherkathleenrudd.tumblr.com/) Heather Kathleen Rudd is a Lookbook.nu enthusiast, a self-described "obsessive tea drinker and cereal eater" and a Englander that can rock the messy hair look like nobody's business. Judging by her mismatched attired, lassie faire hair and brightly dyed locks, one may think Rudd's style is a little off-the-wall or eccentric. However, true fashionistas (and hipsters) should admire her ability to take the chaotic and make it work in her favor. Take a look through the gallery above to see some disheveled, messy hair looks and some seriously offbeat attire. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 55% | Activity: 55% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Messy Hair Fashion:** Opportunity to create products and styles that embrace the messy hair look as a fashionable trend. - **Offbeat Attire:** Potential for designing and marketing unconventional clothing and accessories that cater to individuals seeking unique and quirky fashion choices. - **Individualistic Style:** Opportunity to embrace personal style and express creativity through mismatched attire and unconventional fashion choices. ### Sectors Adopting This - **Fashion:** Fashion designers and retailers can tap into the messy hair trend and offbeat attire market to cater to a niche audience. - **Beauty:** Beauty brands and salons can offer products and services that help achieve the messy hair look and cater to customers looking for unconventional hairstyles. - **Photography:** Photographers and photo studios can specialize in capturing and showcasing the beauty of disheveled and offbeat fashion looks. ## Related on Trend Hunter - [Hair Brand Launches](https://www.trendhunter.com/trends/alli-webb-launches-messy-hair-care.md) - [Fashionista-Inspired Hair Lines](https://www.trendhunter.com/trends/djerf-avenue-beauty.md) - [Avant-Garde Radish Accessories](https://www.trendhunter.com/trends/radish-hat.md) - [Human Hair-Made Pots](https://www.trendhunter.com/trends/range-of-pots.md) - [Premium Outerwear Collections](https://www.trendhunter.com/trends/rudsak-fallwinter-24.md) - [Performance Styling Haircare](https://www.trendhunter.com/trends/chris-mcmillan.md) - [Statement-Making Oatmeal Outfits](https://www.trendhunter.com/trends/porridge-dress.md) - [Hair Restyling Mists](https://www.trendhunter.com/trends/perfect-hair-day-style-refresh-mist.md) - [Styling-Focused Hair Collections](https://www.trendhunter.com/trends/nexxus-styling-collection.md)