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# Love Note Panties
Luxx Underwear Comes With a Holster For Steamy Messasges

By Cowbag | Published 2009-02-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/message-in-a-knicker-notes-for-underwear
References: [luxxa-lingerie.net](http://www.luxxa-lingerie.net/)

These pants from French brand Luxx come with a small note-holding device (like on a pet’s collar) and very little fabric. For another way to think of it, you can imagine a St Bernard with a small canister of brandy around his neck.

As far as innovation goes, you have to hand it to Luxx that they have managed to deliver a [new concept in underwear](https://www.trendhunter.com/trends/debute-x-stripe-stare), something I had not thought previously possible.

Be warned: most of the [Luxx underwear](https://www.trendhunter.com/trends/lorette-springsummer-collection) does look more like it's suited for prostitutes, but there are some really [nice pieces](https://www.trendhunter.com/trends/for-love-and-lemons-1) in there too, so I'd say it's well worth a rummage.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 86% | Activity: 90% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Underwear](https://www.trendhunter.com/underwear)

## Key Themes

### Key Themes Behind This Trend

- **Connected Underwear:** Luxx's Love Note Panties showcase the potential for integrating technology and fashion in the underwear industry.
- **Personalized Messaging:** The inclusion of a note-holding device opens up opportunities for personalized messages and expressions in undergarments.
- **Disruptive Underwear Concepts:** Luxx's unconventional designs challenge traditional notions of underwear and offer disruptive innovation opportunities in the fashion industry.

### Where This Applies

- **Fashion:** The fashion industry can explore the integration of technology and unique design elements in undergarments.
- **Lingerie:** The lingerie industry can embrace personalized messaging features to enhance customer experiences and create unique selling propositions.
- **Intimate Apparel:** The intimate apparel industry can tap into unconventional concepts, challenging societal norms and sparking excitement in the market.

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