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# Silver Gowns at 60
Meryl Streep Glittered in Grey Alberta Ferretti Dress at 2009 Oscars

By Bianca | Published 2009-02-24 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/meryl-streep-alberta-ferretti-oscars-gown
References: [style](http://www.style.com/fashionshows/review/S2009RTW-AFERRETT)

Meryl Streep isn’t letting her age get in the way of her fashion sense; the stylish 60-year-old dazzled in a grey Alberta Ferretti gown at the Oscars this weekend.

Meryl Streep is paving the way for other women who want to be [fashionable over 50](https://www.trendhunter.com/trends/becauseofmyage), no doubt laying the foundations for a new trend in flaunting the natural beauties of aging. Even [metallics are in](https://www.trendhunter.com/trends/silver-metallic-colorway)!

Could this publicity from Meryl Streep make Alberta Ferretti the next big label for the 50+ crowd? The gallery shows a few more [silver and grey looks](https://www.trendhunter.com/trends/silver-belle) by the Italian designer from his Spring 2009 collection from Milan fashion week.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 82% | Activity: 31% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Key Themes Behind This Trend

- **Fashion Over 50:** The trend towards embracing fashion at any age, particularly for women over 50, presents opportunities for designers and retailers to cater to this growing market segment.
- **The Beauty of Aging:** The trend towards celebrating natural aging presents opportunities for beauty and personal care brands to develop products that meet the unique needs of an older demographic.
- **Metallics in Fashion:** The trend towards incorporating metallic elements into clothing and accessories presents opportunities for designers and retailers to create innovative products that appeal to a wide range of consumers.

### Where This Applies

- **Fashion Design:** Designers who create clothing and accessories for older consumers, particularly women over 50, could benefit from this trend towards embracing fashion at any age.
- **Beauty and Personal Care:** Brands that develop products tailored to the unique needs of older consumers could benefit from the trend towards celebrating natural aging.
- **Retail:** Retailers who cater to the fashion and beauty needs of older consumers could benefit from this emerging trend towards embracing aging and embracing fashion at any age.

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