# Haute Mermaid-Mimicking Fashion PoseMag Recently Published a Dark Mermaid Fashion Editorial By Anne Booth | Published 2013-09-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mermaid-fashion References: [behance.net](http://www.behance.net/gallery/Merewif/10577999) & [pose-mag.fr](http://www.pose-mag.fr/) This mermaid fashion shoot published in PoseMag is both mysterious and magical. The dark, ocean-like backdrops paired with the beautiful makeup creates a jaw dropping photo shoot. The work that went into the makeup is astonishing. With [scales covering model Clementine Levy's body](https://www.trendhunter.com/trends/disney-the-little-mermaid-collection) and everything from intricate eyebrows to back fins, details become so important. The [beautiful green gowns and flowing skirts](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection) give movement to the pictures and create an underwater feel. Intense expressions and a disturbing gaze also create uneasiness between the connection the audience has with this mermaid. Everything in this shoot is covered in detail: the fashion, the hair and the makeup. The details come together perfectly to create a dark, mysterious mermaid fashion shoot where we are left looking into the depths of the model's glare. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 91% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Dark Mermaid Fashion:** Opportunity for makeup and fashion companies to create unique looks and styles inspired by the dark and mysterious vibe of mermaids. - **Underwater-inspired Fashion:** Potential for designers to incorporate flowing fabrics and oceanic hues into their collections, drawing inspiration from the beauty of the sea and its creatures. - **Detailed Makeup Artistry:** Demand for highly skilled makeup artists to create intricate and realistic looks such as scales, fins, and other sea-inspired elements for editorial shoots and runway shows. ### Industries Being Reshaped - **Fashion:** The fashion industry can incorporate inspirations from the ocean and marine life into their collections, tapping into the beauty and appeal of the underwater world. - **Makeup:** The makeup industry can create and showcase products and artists who are capable of recreating intricate and detailed looks such as those seen in this mermaid fashion shoot. - **Photography:** Photographers can experiment with dark, dramatic imagery and develop their skills in capturing surreal and mysterious shoots such as this mermaid fashion editorial. ## Related on Trend Hunter - [Avant-Garde Biomimicry Fashion Designs](https://www.trendhunter.com/trends/biomimicry-fashion.md) - [Color-Changing Mermaid Dolls](https://www.trendhunter.com/trends/mermaid-doll.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Coordinated Coastal Swimwear](https://www.trendhunter.com/trends/salty-mermaid.md) - [Underwater-Created Whimsical Handbags](https://www.trendhunter.com/trends/ariel-swipe.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Uniform-Inspired Apparel Collections](https://www.trendhunter.com/trends/back-to-drama-school.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md)