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# Citrusy Pre-Workout Supplements
Nutrishop Reveals 'Psycho Citrus' Flavor of MERK

By Niko Pajkovic | Published 2021-09-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/merk
References: [thestreet](https://www.thestreet.com/press-releases/nutrishop-reg-announces-arrival-of-merk-trade-psycho-citrus-pre-workout-15752399) & [nutrishopusa](https://www.nutrishopusa.com/products/stance-supplements/merk?id=852)

American supplement and nutrition retailer [Nutrishop](https://www.trendhunter.com/trends/salty-citrus-twist-salthead) has unveiled a new flavor of MERK™ Intense Pre-Workout Formula by Stance Supplements called 'Psycho Citrus.'

According to the company, 'Psycho Citrus' is "not your typical orange flavor," but a refreshing blend of all-natural tropical fruit flavors that, when mixed with water, intends to provide gym-goers with a [refreshing beverage before their workouts](https://www.trendhunter.com/trends/energyze-preworkout). In terms of its composition and nutritional profile, users can expect all the same energizing ingredients found in previous MERK products. These include 6g of Citrulline Malate, 550mg of VitaCholine, 3.2g of Beta-Alanine, 350mg of caffeine, and 200 mg of AlphaSize (L-Alpha glyceryl phosphorylcholine).

No doubt, this is a comprehensive [pre-workout supplement](https://www.trendhunter.com/trends/potent-preworkout-supplement) that will assist users with their training sessions by providing them an artificial boost in energy. In addition, users can expect to reap health benefits from MERK's non-energizing ingredients such as vitamin B12, Himalayan Rock Salt, and ActiGin.

Image Credit: Nutrishop

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 15% | Activity: 29% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **All-natural Supplements:** With the unveiling of the 'Psycho Citrus' flavor, Nutrishop could increase its market share among gym-goers looking for more natural options to enhance their workouts.
- **Customized Supplements:** The introduction of unique flavor combinations to pre-workout supplements offers opportunities for companies to tailor their products to specific customer preferences.
- **High Energy Supplements:** The inclusion of energizing ingredients such as caffeine and Beta-Alanine in pre-workout supplements represents a continued trend towards high-powered energy aids for exercise enthusiasts.

### Industries Being Reshaped

- **Fitness Supplements:** Nutrishop and other supplement retailers can continue to innovate in the crowded market of fitness supplements by creating unique flavors and effective ingredient blends.
- **Natural Health Products:** The demand for all-natural supplements and health products is growing, presenting opportunities for companies to tap into this market and create products catering to this segment.
- **Beverage Industry:** The development of flavored drink mixes for pre-workout supplements could provide opportunities for companies in the beverage industry to expand into this emerging market segment.

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