# Elevator Ride Editorials Merethe Hopland Goes Up in Style for This QVEST #44 Photo Shoot By Francis Tiangson | Published 2011-03-20 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/merethe-hopland References: [zac-fashion](http://zac-fashion.com/merethe-hopland-by-jacob-sadrak-for-qvest-44) & [qvest.de](http://www.qvest.de/) Merethe Hopland has a wild elevator ride in this photo shoot for QVEST #44. Photographer Jacob Sadrak captured the blonde bombshell as she struck multiple poses and filled the confined space with exaggerated poses. In these [fashion photographs](https://www.trendhunter.com/trends/contemporary-femininity), Merethe Hopland wears multiple dresses, a bathing suit onesie and a [strapless jumper](https://www.trendhunter.com/trends/zhilyova). Merethe Hopland really knows how to show off the featured garments in an enclosed area, making this elevator ride somewhat of a [fashion runway](https://www.trendhunter.com/trends/selkies-the-libertine-collection). QVEST #44 hit the jackpot with this Merethe Hopland spread: it's exciting, energetic and sensual. The images really evoke a sense of movement -- it's almost as if you're there in the elevator with Merethe Hopland on a ride to the top of the building. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 51% | Activity: 29% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Elevator Runway Shows:** Fashion shows in elevators, showcasing clothing in a confined and unique space. - **Elevated Photography:** Photo shoots taking place in unconventional locations like elevators. - **Elevator Entertainment:** Creating interactive experiences in elevators, like live performances or installations. ### Where This Applies - **Fashion Industry:** Incorporating elevators as unique and exclusive spaces for fashion shows and photo shoots. - **Photography Industry:** Exploring new and unusual locations like elevators for fashion, editorial and publicity shoots. - **Entertainment Industry:** Utilizing elevators as unique and intimate spaces for experiential installations and performances. ## Related on Trend Hunter - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Modern Glass Home Elevators](https://www.trendhunter.com/trends/the-homelift.md)