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# Distinguished Digitally-Focused EVs
The Mercedes-Maybach EQS SUV is the Brand's First EV Yet

By Michael Hemsworth | Published 2023-04-19 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/mercedesmaybach-eqs-suv
References: [hiconsumption](https://hiconsumption.com/2024-mercedes-maybach-eqs-suv/) & [media.mbusa](https://media.mbusa.com/releases/release-50340eb2fbcfeb985b05f8ee00004dd7-mercedes-maybach-eqs-suv-premiere-of-the-legendary-brands-first-all-electric-model)

![Distinguished Digitally-Focused EVs](https://cdn.trendhunterstatic.com/thumbs/503/mercedesmaybach-eqs-suv.jpeg)

The [Mercedes-Maybach](https://www.trendhunter.com/trends/mercedesmaybach-haute-parfumerie-collection) EQS SUV has been debuted as the brand's [first-ever all-electric model](https://www.trendhunter.com/trends/iaa-mobility) that aims to deliver [exceptional luxury, styling](https://www.trendhunter.com/trends/porsche-cayenne-electric) and connectivity to boot. The vehicle doesn't have a radiator yet still maintains the signature oversized grille found on the brand's other gas-powered models, and can come with an optional set of folding tablets, silver-plated champagne flutes, a fridge compartment and more. The vehicle has a dual PSM motor system that's rated to provide 700lbs-ft of torque, the ability to go from zero to 60mph in 4.1-seconds and a top speed of 130mph.

The Mercedes-Maybach EQS SUV features the AIRMATIC Air Suspensionwith the ADS+ standard that will raise or lower the vehicle by 1.4-inches. The vehicle is slated to hit showrooms in Fall 2023.

Image Credit: Mercedes-Maybach

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 57% | Activity: 16% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Luxury Evs with Signature Styling:** Opportunity for luxury automakers to create high-end electric vehicles with recognizable design elements.
- **Electrified Suvs with Cutting-edge Technology:** Opportunity for SUV manufacturers to innovate by introducing electric versions with advanced features such as folding tablets and champagne flutes.
- **Air-suspension Equipped Electric Models:** Opportunity for automakers to equip their electric vehicles with air suspension technology like the Mercedes-Maybach EQS SUV.

### Who This Affects Most

- **Luxury Automotive:** Luxury car companies can use the rise of electric vehicles to create high-end electric cars.
- **SUV Manufacturing:** Automakers producing SUVs have the opportunity to innovate with bespoke EVs featuring additional luxury features.
- **Automotive Suspension Systems:** Suspension manufacturers can capitalize on the expansion of luxury electric models by offering systems designed for electrified vehicles.

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- [Inaugural Midsized Electric SUVs](https://www.trendhunter.com/trends/smart-5.md)
