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# Bee-Like HOVs
Mohammad Ghezel's Mercedes ELA Concept is Lightweight and Structurally Sound

By Meghan Young | Published 2011-02-24 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/mercedes-ela
References: [yankodesign](http://www.yankodesign.com/2011/02/22/business-in-the-front-party-in-the-back/) & [mohammadghezel](http://www.mohammadghezel.com/)

The [Mercedes](https://www.trendhunter.com/trends/mercedes-dresscode-concept) ELA concept design seems to predict a new era for [high-occupancy vehicles](https://www.trendhunter.com/trends/vision-v). This bee-like car offers a lightweight, structurally sound exoskeleton that not only accommodates a lot of bodies, but looks rather compact while doing so.

Designed by Mohammad Ghezel, the [Mercedes ELA concept vehicle](https://www.trendhunter.com/trends/mercedesamg-one) was created for the 2011 Michelin Challenge Design Showcase. Although it doesn't have the typical Mercedes design, the vehicle's unique characteristics are what makes it truly eye-catching.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 57% | Activity: 44% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Lightweight Hovs:** Designing high-occupancy vehicles with lightweight and structurally sound exoskeletons can improve fuel efficiency and reduce carbon emissions.
- **Compact Urban Transportation:** Creating compact cars that can accommodate multiple passengers can help with traffic congestion in urban areas.
- **Innovative Vehicle Designs:** Exploring innovative and unconventional vehicle designs can lead to new opportunities in the automotive industry.

### Sectors Adopting This

- **Automotive Industry:** The automotive industry can benefit from exploring new vehicle designs and materials to improve fuel efficiency and reduce carbon emissions.
- **Urban Transportation Industry:** Developing compact and efficient urban transportation solutions can improve traffic flow and reduce emissions in densely populated areas.
- **Vehicle Manufacturing Industry:** Incorporating lightweight and structurally sound materials in vehicle manufacturing can lead to more efficient and eco-friendly designs.

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- [Luxury Electric Van Concepts](https://www.trendhunter.com/trends/mercedes-vision-v.md)
