# Hippy Couture Swimwear Syla at Miami Fashion Week By Going Like Sixty | Published 2008-07-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mercedes-benz-swim-week-syla References: [styledash](http://www.styledash.com/2008/07/20/backstage-at-syla-by-sylvie-cachay-for-miami-fashion-week/) & [syladesigns](http://www.syladesigns.com) After leaving Victoria’s Secret, Sylvie Cachay launched launch her own line, Syla, which she recently showed off at [Mercedes-Benz](https://www.trendhunter.com/trends/eastside-golf-5) Miami Swim Week. Sylvie, who is from Peru, lets her heritage influence her designs through [bright colors and bold patterns](https://www.trendhunter.com/trends/country-club). Syla swimwear is for the person who wants to be sexy and in control at the beach. Her self-described “hippy couture” was very popular with the models because of the comfort. For some more looks from the runways of Mercedes-Benz Swim Week, check out the video. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 73% | Activity: 98% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Key Themes Behind This Trend - **Ethnic-influenced Swimwear:** Disruptive innovation opportunity: Create swimwear lines that incorporate bold patterns and bright colors inspired by different cultures. - **Comfortable Swimwear:** Disruptive innovation opportunity: Develop swimwear designs that prioritize comfort without sacrificing style. - **Designer Swimwear:** Disruptive innovation opportunity: Introduce unique swimwear lines created by independent designers, offering customers more options beyond established brands. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Explore new swimwear design concepts and materials to enhance customer satisfaction. - **Apparel Manufacturing:** Disruptive innovation opportunity: Innovate production processes to create comfortable and fashionable swimwear at a competitive price point. - **Retail:** Disruptive innovation opportunity: Curate a selection of designer swimwear brands that cater to diverse customer preferences and offer exclusive designs. ## Related on Trend Hunter - [Coordinated Coastal Swimwear](https://www.trendhunter.com/trends/salty-mermaid.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md) - [Sustainable High-End Swimwear Brands](https://www.trendhunter.com/trends/aventura-swimwear.md) - [Crochet Bikini Lines](https://www.trendhunter.com/trends/coverups-and-swimwear.md) - [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md) - [Celebrity Swimwear Collections](https://www.trendhunter.com/trends/swim-line.md)