# Auto Treasure Troves The Mercedes-Benz Classic Center is a Car Lover's Dream By Robyn Currie | Published 2010-05-20 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/mercedes-benz-classic-center References: [jalopnik](http://jalopnik.com/5541095/inside-mercedes) The [Mercedes-Benz Classic Center](https://www.trendhunter.com/trends/finish-line-auto-club) is the Disneyland for [classic car enthusiasts](https://www.trendhunter.com/trends/1992-gwagen). Located in Irvine, California, this center for all things awesome is a mecca for all those who adore the [Mercedes-Benz line](https://www.trendhunter.com/trends/mercedesbenz-cla). Included in the museum's warehouse of badass autos is the 600 limousine that once drove Imelda Marcos (and her shoes) around, as well as the mythological 1955 300 SL Gullwing. Who's in for a road trip to the Mercedes-Benz Classic Center?! **Implications** - I SEE WHERE YOU'RE GOING BUT YOUR LANGUAGE IS UNCLEAR. REMEMBER TERMS LIKE BEHAVIORAL TRIBE AND NICHE DEMOGRAPHIC ARE YOUR FRIENDS! This service appeals to a certain group of car lovers and the market is for a very specific market. Often consumers that are very passionate about a certain product identify themselves through them. They view other enthusiasts as part of the same family based on their interests. Businesses such as this one can capitalize by making themselves more attainable while making sure to hold on to their existing life-long clients ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 48% | Activity: 11% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Classic Car Enthusiast Communities:** Creating online platforms or events that bring together passionate classic car enthusiasts to foster a sense of community and connection. - **Exclusive Car Memorabilia Market:** Developing a market for rare and unique car memorabilia, catering to collectors and car enthusiasts looking for one-of-a-kind pieces. - **Luxury Car Restoration Services:** Providing high-quality restoration services for classic cars, catering to the growing demand from car enthusiasts seeking to revive vintage vehicles. ### Where This Applies - **Automotive:** Exploring opportunities to collaborate with classic car enthusiasts and create innovative products or services tailored to their unique preferences and needs. - **Event Planning:** Organizing exclusive car-centric events that cater to the interests of classic car enthusiasts, allowing them to connect with like-minded individuals and industry experts. - **E-commerce:** Establishing online marketplaces dedicated to classic car memorabilia, providing collectors and car enthusiasts with a curated selection of rare and valuable items. ## Related on Trend Hunter - [Private Automobile Collector Venues](https://www.trendhunter.com/trends/finish-line-auto-club.md) - [Tech-Centric Automotive Retailers](https://www.trendhunter.com/trends/mercedesbenz-kelowna.md) - [Vintage Hotel-Based Automobiles](https://www.trendhunter.com/trends/sunset-tower.md) - [Nostalgic Luxury Cars](https://www.trendhunter.com/trends/nostalgic-luxury-car.md) - [Romantic Luxury Vehicle Ads](https://www.trendhunter.com/trends/gclass-stronger-than-diamonds.md) - [Vintage Car Showrooms](https://www.trendhunter.com/trends/vintage-car-showroom.md) - [Ultra-Slick Auto Retail Concepts](https://www.trendhunter.com/trends/latelier-alpine.md) - [Modified Luxury Vehicle Concepts](https://www.trendhunter.com/trends/modified-luxury-vehicle.md) - [Automaker-Branded Limited-Edition Collections](https://www.trendhunter.com/trends/mercedesbenz-and-superplastic.md)