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# Menswear-Inspired Female Fashion
Rayan Ayash Captures Coco Rocha in Sleek, Dapper Looks

By Sarah Dos Santos | Published 2013-09-30 | Updated 2013-10-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/menswear-inspired
References: [fashiongonerogue](http://www.fashiongonerogue.com/coco-rocha-poses-rayan-ayash-schon-22-shoot/) & [rayanayash](http://www.rayanayash.com/)

Coco Rocha modeled for Schon Magazine wearing sleek, dapper, menswear-inspired looks shot by Rayan Ayash. The fashion shoot features suits and ties, making Rocha look very much like a tomboy.

Stylist Andrew Holden dressed the Canadian model in a mix of tailored jackets and suave suits. Rocha's hair was sculpted by Owen Gould in a way that many men are currently rocking. The colorful eyeshadow makes the shoot very artistic in an almost theatrical way. Her deep red eyes complement her dark auburn hair, bringing back a look of femininity.

The shoot, 'Lumiére Bleu,' is fun and lively. Rocha looks great in the menswear inspired outfits that are finding their way back into the style of business women today.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 84% | Activity: 57% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **Gender-blurring Fashion:** There is a trend of women wearing menswear-inspired fashion, blurring the lines between male and female clothing.
- **Tailored Business Attire for Women:** Business women are turning to tailored suits and jackets, traditionally seen as male clothing, for a sleek and professional look.
- **Artistic Makeup:** Bold and artistic makeup is becoming popular, adding a theatrical element to fashion photography.

### Sectors Adopting This

- **Fashion:** The fashion industry has an opportunity to create more gender-neutral clothing options for consumers looking for a unique and modern look.
- **Beauty:** The beauty industry can capitalize on the trend of artistic makeup by creating bold and unique products for consumers to express themselves.
- **Retail:** Retailers can offer tailored business attire for women, tapping into the trend of menswear-inspired fashion and catering to working women.

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