# Menopause Telemedicine Start-Ups 'Rory' Offers Menopause Treatments for Hot Flashes, Sleep & More By Laura McQuarrie | Published 2019-03-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/menopause-treatments References: [wellandgood](https://www.wellandgood.com/good-advice/rory-menopause-treatment-startup/) & [hellorory](https://www.hellorory.com/) A number of innovative telemedicine start-ups are changing the way people receive care and health tech company Ro launched Rory to address a void in the market by offering menopause treatments for women who are experiencing symptoms of menopause. According to Rory co-founder Rachel Blank, "When we started speaking to women who were experiencing the symptoms of menopause, what we heard over and over was I feel alone, I didn’t feel prepared for this, I don’t feel educated about what’s happening to my body.” Over the course of a few years, [perimenopausal women](https://www.trendhunter.com/trends/women-experiencing-perimenopause) may experience everything from hair loss and weight gain to [hot flashes and insomnia](https://www.trendhunter.com/trends/hot-flash-sale). Rory offers a range of solutions for these issues and more that can be conveniently treated with its direct-to-consumer products. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 34% | Activity: 48% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Menopause Telemedicine:** Opportunity for telemedicine start-ups to address the needs of women experiencing menopause symptoms. - **Innovative Healthcare Solutions:** Opportunity to develop new treatments and services for menopausal women. - **Personalized Menopause Treatments:** Opportunity to create customized treatments for women based on their individual needs during menopause. ### Industries Being Reshaped - **Telemedicine:** Telemedicine industry can tap into the growing demand for menopause treatments and services. - **Healthtech:** Healthtech companies can develop innovative products and solutions to address menopausal symptoms. - **Pharmaceutical:** Pharmaceutical industry can create specialized medications and treatments for menopause symptoms. ## Related on Trend Hunter - [AI-Supported Menopausal Treatment Services](https://www.trendhunter.com/trends/menopausal-treatment-service.md) - [AI-Powered Menopause Apps](https://www.trendhunter.com/trends/menopause-apps.md) - [Menopause Health Plans](https://www.trendhunter.com/trends/menopause-health-plan.md) - [Menopause-Focused Resource Platforms](https://www.trendhunter.com/trends/menopause-made-clear.md) - [Menopause Subscription Kits](https://www.trendhunter.com/trends/she20.md) - [AI Menopause Platforms](https://www.trendhunter.com/trends/amissa.md) - [Empowering Menopause Platforms](https://www.trendhunter.com/trends/elektra-health.md) - [Menopause-Friendly Online Aisles](https://www.trendhunter.com/trends/ocado-retail-and-genm.md) - [Action-Oriented Menopause Apps](https://www.trendhunter.com/trends/caria-app.md)