# Covetous Swinging Spreads 'Menage a Trois' for FHM Romania Features Alexandru Eftimie By Amelia Roblin | Published 2010-10-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/menage-a-trois References: [homotography.blogspot](http://homotography.blogspot.com/2010/10/alexandru-eftimie-by-tibi-clenci-menage.html) & [tibiclenci](http://www.tibiclenci.com/web/fhm_march_2010_menage_a_trois_1.html) Photographed by Tibi Clenci, this editorial called 'Menage a Trois' features Alexandru Eftimie and two mysterious women who attempt to undress him. Found on the pages of FHM Romania, these [playful pictures](https://www.trendhunter.com/trends/contemporary-femininity) depict the desire for a man who manages to remain fully clothed while his playmates strip down. Styled by Ciprian Sipos, 'Menage a Trois' is an [enticing editorial](https://www.trendhunter.com/trends/alessandro-micheles). Tempted by the [attractive Allure model](https://www.trendhunter.com/trends/zhilyova), the viewer's imagination can run wild wishing these women will succeed at undressing him in the next shot. Check out the "making of" these spreads in the embedded video. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 23% | Activity: 85% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Playful Male Fashion Editorials:** Disruptive innovation opportunity: Create fashion editorials that challenge traditional gender roles and provoke playful and imaginative storytelling. - **Interactive Magazine Spreads:** Disruptive innovation opportunity: Develop interactive magazine spreads that engage readers through embedded videos and interactive elements. - **Exploration of Desire and Temptation:** Disruptive innovation opportunity: Explore themes of desire and temptation in fashion editorials to create intriguing and captivating visuals. ### Sectors Adopting This - **Fashion Photography:** Disruptive innovation opportunity: Utilize unconventional concepts and storytelling techniques in fashion photography to stand out in a saturated market. - **Print Media:** Disruptive innovation opportunity: Integrate interactive technologies and multimedia components into print media to enhance reader experience and drive engagement. - **Men's Lifestyle Magazines:** Disruptive innovation opportunity: Offer unique and imaginative content in men's lifestyle magazines to attract and retain a modern and diverse readership. ## Related on Trend Hunter - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Provocative Fall Fragrances](https://www.trendhunter.com/trends/borntostandout-fall-2024.md) - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Dreamy Summer Swimwear Collections](https://www.trendhunter.com/trends/triangls-mirage-drop.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Crochet Bikini Lines](https://www.trendhunter.com/trends/coverups-and-swimwear.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Office-Themed Lingerie Collections](https://www.trendhunter.com/trends/hot-desking.md)