# Male-Specific 3-in-1 Shower Gels Lavera's 3-in-1 Shower Gel is for Men with Sensitive Skin By Ell Smith | Published 2017-10-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/men-with-sensitive-skin References: [lavera](https://www.lavera.com/organic-skincare-for-men.html) & [lavera](https://www.lavera.com/organic-skincare-for-men/men-care-shower-gel-3-in-1.html) Lavera is a German-based company which carries a male-specific product line that caters to men with sensitive skin, including a convenient and naturally-infused 3-in-1 shower gel. Lavera's 3-in-1 gel demonstrates a thorough understanding of the unique needs of a man's hygienic routine, which is why the company aimed to create a low maintenance in-shower product that's both revitalizing and hydrating. The nourishing and organic bamboo and guarana that's infused in this gel offers a unique lathering that can be applied to wash one's hair or body. Complete with a zesty scent that's sure to wake one up in the morning, this convenient product serves as an ideal alternative for on-the-go men with sensitive skin. This hydrating shampoo and body wash offers men the opportunity to cater to one's specific skin needs, while prioritizing timeliness. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 9% | Activity: 8% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Male-specific 3-in-1 Shower Gels:** Lavera's 3-in-1 shower gel caters to men with sensitive skin and offers a low maintenance in-shower product that is revitalizing and hydrating. - **Naturally-infused Hygiene Products:** The infusion of nourishing and organic ingredients in Lavera's shower gel demonstrates a trend towards natural and holistic hygiene products for men. - **Convenient On-the-go Men's Grooming:** Lavera's 3-in-1 gel provides a convenient and time-saving alternative for busy men with sensitive skin, allowing them to address their specific skin needs quickly. ### Who This Affects Most - **Men's Grooming:** The male-specific 3-in-1 shower gel from Lavera is a disruptive innovation opportunity in the men's grooming industry, catering to men with sensitive skin and offering a convenient and multi-functional product. - **Natural Skincare:** The inclusion of nourishing and organic ingredients in Lavera's shower gel presents a disruptive innovation opportunity in the natural skincare industry, providing a holistic and plant-based option for men's hygiene needs. - **Travel and Personal Care:** Lavera's 3-in-1 shower gel meets the needs of on-the-go men, offering a compact and versatile product that can be used for hair and body in one, targeting the travel and personal care industry. ## Related on Trend Hunter - [Sensitive-Friendly Body Gels](https://www.trendhunter.com/trends/soft-services-1.md) - [Three-In-One Cleansing Bars](https://www.trendhunter.com/trends/shampoo-body-bar.md) - [Targeted Two-in-One Shampoos](https://www.trendhunter.com/trends/dove-mencare-2in1-shampoo-conditioner.md) - [Luxe All-Purpose Cleansers](https://www.trendhunter.com/trends/all-in-one-cleanser.md) - [Natural Men's Cleansing Solutions](https://www.trendhunter.com/trends/real-soap-body-wash.md) - [Anti-Aging Body Washes](https://www.trendhunter.com/trends/western-republic-body-wash.md) - [Botanical Men's Grooming Products](https://www.trendhunter.com/trends/face-and-beard-care.md) - [Sensorial Body Gels](https://www.trendhunter.com/trends/body-cleansing-gel.md) - [Body Wash Formula Updates](https://www.trendhunter.com/trends/dove-mencares-new-formula.md)