# Soccer-Specific Online Retail Destinations Men in Blazers Has Partnered with WorldSoccerSShop By Kalin Ned | Published 2023-12-30 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/men-in-blazers References: [worldsoccershop](https://www.worldsoccershop.com/guide/men-in-blazers-wss-partnership)  Men in Blazers, the prominent soccer-focused media company in North America, has partnered with WorldSoccerShop to launch an [online retail destination](https://www.trendhunter.com/trends/benfica-immersive-store). The collaboration offers soccer fans access to the latest Men in Blazers licensed apparel, unique football-inspired products from around the world, and a curated selection of [independent soccer-inspired brands](https://www.trendhunter.com/trends/adidas-originals-x-bape) not widely available in the US. For example, the assortment includes a collegiate-inspired apparel collection, upcycled bags from Australian brand Unwanted FC, and an official Maradona tribute collection by Dutch brand [COPA](https://www.trendhunter.com/trends/adidas-copa). The Men in Blazers x WorldSoccerShop online retail store will definitely delight soccer fans in North America. About the collaboration, Men in Blazers co-founder Roger Bennett shares: “Soccer inspires so much incredible creativity and it is a delight to be able to partner with so many independent creators from around the world and bring them to American soccer fans who crave unique ways to show their fandom.” Image Credit: Men in Blazers ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 24% | Activity: 49% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Online Retail:** The partnership between Men in Blazers and WorldSoccerShop highlights the trend of soccer-specific online retail destinations, offering fans a convenient way to access specialized apparel and unique football-inspired products. - **Men in Blazers:** The collaboration with WorldSoccerShop showcases the trend of media companies branching into e-commerce, allowing brands like Men in Blazers to expand their reach and offerings beyond traditional media content. - **Independent Soccer-inspired Brands:** The curated selection of independent soccer-inspired brands at the Men in Blazers x WorldSoccerShop store reflects the trend of promoting niche brands and giving them a platform to reach a wider audience. ### Where This Applies - **Online Retail:** The partnership between Men in Blazers and WorldSoccerShop highlights the potential for growth in the online retail industry, particularly in the soccer-specific niche. - **Media:** The collaboration between Men in Blazers and WorldSoccerShop demonstrates the opportunity for media companies to expand into e-commerce, leveraging their existing fan base and brand recognition. - **Fashion:** The Men in Blazers x WorldSoccerShop online retail destination caters to the fashion industry by offering a curated selection of unique soccer-inspired apparel and accessories. ## Related on Trend Hunter - [Vintage Sportswear Capsules](https://www.trendhunter.com/trends/adidas-and-mls.md) - [Iconic Soccer-Themed Jackets](https://www.trendhunter.com/trends/truly-hardseltzer.md) - [Old-School Soccer Apparel Capsules](https://www.trendhunter.com/trends/90sinspired-soccer-collection.md) - [Soccer Jersey-Inspired Fashion](https://www.trendhunter.com/trends/balenciagas-soccer-series.md) - [Artfully Designed Soccer Shirts](https://www.trendhunter.com/trends/oof-x-umbro.md) - [Next-Gen Virtual Merch Stores](https://www.trendhunter.com/trends/benfica-immersive-store.md) - [Traditional Football-Themed Fashion](https://www.trendhunter.com/trends/mitre-and-lack.md) - [Collaboration Apparel Lines](https://www.trendhunter.com/trends/crossover-collection.md) - [Sportwear Celebrity Fusion Tease](https://www.trendhunter.com/trends/skylrk-x-adidas.md)