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# Korean Beauty Subscriptions
Memebox Offers Niche Cosmetic Kits for Varying Skin Concerns

By Jana Pijak | Published 2016-09-26 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/memebox
References: [us.memebox](https://us.memebox.com/our-boxes) & [instagram](https://www.instagram.com/memebox_usa/?hl=en)

Memebox is a unique subscription service that caters to [Korean beauty fans](https://www.trendhunter.com/trends/personalized-kbeauty-curation-tour) with an appreciation for niche and specialized products. While similar skincare and makeup kits deliver a mystery box of curated goodies to consumers' doors, this one lets buyers see what's inside their subscription before they receive it.

For example, those looking to smooth pores and achieve a youthful glow can invest in a 'Pore-Ever Young' kit while those with [dry skin](https://www.trendhunter.com/trends/aqua-kitten-mask) can give the brand's 'Korean Beauty Routine Box' a try. Additional box themes include the fruit-infused 'Tutti-Frutti' product line, an 'Under the Sea' skincare kit and even a fun '[Mask and Study box](https://www.trendhunter.com/trends/student-skincare)' that combines face mask samples and chic school supplies.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 66% | Activity: 79% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Specialized Beauty Subscription:** The rise of niche and specialized beauty subscription services offers opportunities for brands to cater to specific skincare concerns and preferences.
- **Transparency in Subscription Boxes:** Subscription services that allow customers to see the contents of their box before it arrives disrupt the traditional mystery box model and provide a sense of control and customization.
- **Themed Beauty Kits:** Themed beauty kits, such as fruit-infused or skincare inspired by under the sea, add a fun and unique element to beauty subscriptions, creating novelty and excitement for consumers.

### Where This Applies

- **Beauty and Skincare:** The beauty and skincare industry has the potential to tap into the growing demand for specialized subscription services, offering curated products for specific skin concerns and preferences.
- **E-commerce and Subscription Services:** The rise of transparent subscription boxes opens up opportunities for e-commerce platforms to provide customizable and personalized subscriptions, catering to individual tastes and preferences.
- **Marketing and Advertising:** There is potential for marketers and advertisers to collaborate with themed beauty subscription services, creating engaging campaigns and promotions that align with the unique themes offered by these services.

## Related on Trend Hunter

- [Korean Color Cosmetics Assortments](https://www.trendhunter.com/trends/im-meme.md)
- [Comprehensive Korean Beauty-Inspired Bundles](https://www.trendhunter.com/trends/korean-skin.md)
- [Back-To-School Beauty Kits](https://www.trendhunter.com/trends/glow-getter1.md)
- [Dessert-Inspired Facial Masks](https://www.trendhunter.com/trends/sundae-scoop-wash-off-face-mask-set.md)
- [Customized K-Beauty Tours](https://www.trendhunter.com/trends/personalized-kbeauty-curation-tour.md)
- [Rabbit-Inspired K-Beauty Collections](https://www.trendhunter.com/trends/dearcloud-x-miffy.md)
- [Modeling Pack Kits](https://www.trendhunter.com/trends/derma-modeling-pack.md)
- [Student Skincare Packs](https://www.trendhunter.com/trends/student-skincare.md)
- [Menopause Subscription Kits](https://www.trendhunter.com/trends/she20.md)
