# Lava Cake-Inspired Desserts Hostess Has Just Added New Stuffed Meltamors Treats By Katherine Pendrill | Published 2024-03-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/meltamors References: [brandeating](https://www.brandeating.com/2024/03/hostess-rolls-out-new-meltamors.html)  Hostess is adding a nostalgia-inducing new style of snack to its lineup with the debut of its new Meltamors snack cakes. Hostess Meltamors are a new type of snack cake that's inspired by lava cakes and other warm desserts. Each one consists of a moist, single-serve cake stuffed with a melty center and topped with a chocolate-flavored drizzle on top. Currently, the new Meltamors snack cakes come in two flavors: Double Chocolate and Chocolate Creamy Caramel. The former features a rich chocolate melting center, while the Chocolate Creamy Caramel Meltamor features a caramel-flavored melting center. The idea is that when you warm these cakes in the microwave, the filling inside begins to melt and flow like 'lava' out of each cake – an indulgent dessert experience for kids and adults alike. Image Credit: Hostess ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 31% | Activity: 40% | Freshness: 22% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Warm Dessert-inspired Treats:** Exploring the fusion of warm dessert flavors in innovative snack cakes presents an opportunity for unique indulgent experiences. - **Single-serve Melty Center Cakes:** Creating single-serve cakes with gooey centers can redefine traditional snacking habits with convenient and satisfying options. - **Chocolate-flavored Drizzle Creations:** Developing snack cakes with chocolate drizzles offers a visually appealing and flavorful twist to elevate consumer snacking preferences. ### Who This Affects Most - **Snack Food:** Incorporating warm dessert-inspired treats into the snack food industry can cater to consumers seeking novel flavor experiences. - **Bakery:** Introducing single-serve cakes with melty centers in the bakery sector can attract customers looking for convenient yet decadent sweet treats. - **Confectionery:** Innovating with chocolate-flavored drizzles in confectionery products can capture the attention of chocolate enthusiasts seeking premium snack options. ## Related on Trend Hunter - [Extra-Chocolatey Snack Cakes](https://www.trendhunter.com/trends/chocolate-lovers-twinkies.md) - [Seasonally Enhanced Snack Cakes](https://www.trendhunter.com/trends/hostess-cakes.md) - [Snack Cake Candies](https://www.trendhunter.com/trends/hostess-twinkies-candy.md) - [Chocolaty Lava-Like Treats](https://www.trendhunter.com/trends/molten-lava-caramel-promises.md) - [Hybrid Snack Cake Desserts](https://www.trendhunter.com/trends/kazbars.md) - [Mini Chocolate Bundt Cakes](https://www.trendhunter.com/trends/chocolate-drizzle-baby-bundts.md) - [Remixed Mashup Snack Cakes](https://www.trendhunter.com/trends/ding-dongs-x-twinkies-mashups.md) - [Prepackaged Cafe-Inspired Snack Cakes](https://www.trendhunter.com/trends/hostess-products.md) - [Indulgent Snack Cake Collections](https://www.trendhunter.com/trends/wonders-new-snack.md)