# Vitamin-Rich Cooking Oils The Melrose Organic Grass-fed Ghee Doesn't Require Refrigeration By Michael Hemsworth | Published 2019-03-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/melrose-organic-grassfed-ghee References: [trndmonitor](https://trndmonitor.com/food-spotlight-melrose-organic-grass-fed-ghee/) & [melrosehealth.au](https://www.melrosehealth.com.au/) The [Melrose](https://www.trendhunter.com/trends/scented-dryer-sheet) Organic Grass-fed Ghee is a health-focused product for consumers that will offer them a simple, delicious way to prepare their favorite recipes or enhance their diet. The product is made with 100% organic butter that has been clarified and is a source of good fats as well as fat-soluble vitamins such as A, D, E and K. The ghee also contains high levels of conjugated linoleic acid (CLA), beta-carotene and antioxidants to make it a more nutritious option for consumers to cook with when preparing any kind of recipe. The Melrose Organic Grass-fed Ghee has a high smoke point that makes it effective for [high-heat cooking](https://www.trendhunter.com/trends/frizzle), while the high fat content is perfect for those who practice the [Keto](https://www.trendhunter.com/trends/great-lake-wellness) diet to add to their coffee or other food varieties. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 2% | Activity: 13% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Organic Cooking Oils:** Opportunity for companies to create a range of organic cooking oils enriched with essential vitamins and nutrients. - **Functional Food Ingredients:** Opportunity for manufacturers to develop cooking oils that offer health benefits beyond basic nutrition. - **Specialized Diet Enhancements:** Opportunity to create cooking oils tailored to specific dietary needs, such as oils for the Keto diet. ### Who This Affects Most - **Food & Beverage:** An industry that can explore the production of innovative vitamin-rich cooking oils. - **Health & Wellness:** An industry that can benefit from the development of functional food ingredients that promote nutrition and well-being. - **Dietary Supplements:** An industry that can expand into the creation of specialized cooking oils as dietary enhancements. ## Related on Trend Hunter - [Healthy Traditional Ghees](https://www.trendhunter.com/trends/farmery.md) - [Gourmet Clarified Butters](https://www.trendhunter.com/trends/clarified-butters.md) - [THC-Infused Clarified Butters](https://www.trendhunter.com/trends/infused-ghee-butter.md) - [Ghee Cooking Classes](https://www.trendhunter.com/trends/sur-la-table-x-4th-heart.md) - [Mushroom-Infused Clarified Butters](https://www.trendhunter.com/trends/truffle-ghee.md) - [Ghee-Based Healing Balms](https://www.trendhunter.com/trends/muscle-recovery-balm.md) - [Antioxidant-Packed Cooking Oils](https://www.trendhunter.com/trends/medella.md) - [Cow Ghee Baby Collections](https://www.trendhunter.com/trends/himalaya-babycare.md) - [Potent Quality Avocado Oils](https://www.trendhunter.com/trends/pure-organic-avocado-oil.md)