# Twig-Inspired Jewelry Melissa McClure's Intricate and Organic ‘Jewelry Alchemy' By Marissa Brassfield | Published 2009-05-02 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/melissa-mcclure-jewelry-alchemy References: [luxist](http://www.luxist.com/2009/05/02/melissa-mcclures-jewelry-alchemy/) & [jewelryalchemy](http://www.jewelryalchemy.com/) I'm a huge fan of Melissa McClure's 'Jewelry Alchemy' line of twig-inspired accessories. Each piece channels the organic forms found in nature; her prominent inclusion of twigs in particular lend each piece a delicate quality. Melissa McClure's 'Jewelry Alchemy' line is made of 18K and 22K gold that has been individually forged and hand hammered, according to Luxist. Check out some other nature-inspired jewelry collections below. **Implications** - Wit eco-conscious consumers on the rise, environment-themed products have also saturated the marketplace. By wearing environment-influenced patterned clothing or jewelry, consumers can communicate to observers that they value the earth. Companies who are eager to appeal to the eco-conscious demographic can manufacture products that are eco-themed. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 39% | Activity: 6% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion) ## Key Themes ### What Makes This Trend Stand Out - **Nature-inspired Jewelry:** Create jewelry collections that take inspiration from natural forms and materials like twigs. - **Eco-themed Products:** Manufacture eco-themed products like nature-inspired jewelry to appeal to eco-conscious consumers. - **Handcrafted Jewelry:** Create artisanal and handcrafted pieces like Melissa McClure's twig-inspired jewelry to offer unique and one-of-a-kind accessories. ### Sectors Adopting This - **Jewelry:** The jewelry industry could focus on creating more nature-inspired pieces to appeal to eco-conscious consumers. - **Fashion:** Fashion brands could incorporate eco-themed products like nature-inspired jewelry to offer a more sustainable and environmentally conscious line. - **Artisanal Craftsmanship:** Companies focused on artisanal craftsmanship could create handcrafted pieces like Melissa McClure's twig-inspired jewelry to offer unique and high-quality products. ## Related on Trend Hunter - [Stunning Organic-Inspired Jewelry Collections](https://www.trendhunter.com/trends/organicinspired-jewelry.md) - [Handcrafted Jewelry Brands](https://www.trendhunter.com/trends/pretty-weird.md) - [Nature-Inspired Jewelry Collabs](https://www.trendhunter.com/trends/marbella-club-x-daniela-villegas.md) - [Modern Jewelry Websites](https://www.trendhunter.com/trends/foliums.md) - [Untamed Nature-Inspired Jewelry Designs](https://www.trendhunter.com/trends/untamed-nature.md) - [Consciously Cool Jewelry](https://www.trendhunter.com/trends/the-art-of-adornment.md) - [Recycled Metal Jewellery](https://www.trendhunter.com/trends/recycled-metal-jewellery-reformation-x-clair-waight-keller-create-a-limited.md) - [Inclusive Elementally Inspired Jewelry](https://www.trendhunter.com/trends/every-wave.md) - [Bold Handmade Jewelry Designs](https://www.trendhunter.com/trends/holst-lee.md)