# Eco-Friendly Sneaker Constructions melissa is Releasing Shoes Made from Melfex PVC Material By Kanesa D | Published 2024-06-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/melissa-1 References: [ryt9](https://www.ryt9.com/en/prg/276657) & [shopmelissa](https://www.shopmelissa.com/)  The Brazilian footwear brand [melissa](https://www.trendhunter.com/trends/melissa-x-diesel), renowned for its innovative and stylish shoes crafted from [Melflex](https://www.trendhunter.com/trends/52-by-hikaru-matsumura-and-melissa-mogu-bag), a premium PVC material, has secured exclusive distribution in Thailand through the esteemed Jaspal Group. Building upon the success of its inaugural collection launched in 2023, Melissa has collaborated with [Marc Jacobs](https://www.trendhunter.com/trends/marc-jacobs-beauty-2026) to unveil a second capsule collection for the Pre-Fall season. This new collection, fashioned from Melflex material and bio-based EVA, epitomizes eco-friendly footwear, delivering lightweight comfort and robust durability ideal for everyday wear. Melissa, a cruelty-free and vegan brand, is dedicated to providing stylish and sustainable options for all. The collection features two distinct styles: the melissa Becky and the melissa Ruby. The new melissa products can be found online at the brand's dedicated website. Image Credit: melissa ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 38% | Activity: 44% | Freshness: 25% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Eco-friendly Footwear:** Consumers are increasingly seeking eco-conscious options, creating a surge in demand for sustainable materials such as Melflex and bio-based EVA in shoe manufacturing. - **Collaborative Capsule Collections:** The partnership between melissa and designer Marc Jacobs showcases the growing trend of collaborative efforts to create exclusive and stylish limited-edition footwear. - **Cruelty-free and Vegan Products:** As the market for cruelty-free and vegan products expands, brands like melissa are positioning themselves as leaders in offering stylish and ethical footwear choices. ### Sectors Adopting This - **Footwear Manufacturing:** Innovations in materials such as Melflex PVC and bio-based EVA are driving the evolution of eco-friendly and durable footwear options for consumers. - **Fashion and Apparel:** The collaboration between melissa and Marc Jacobs highlights a shift towards designer partnerships to create unique and desirable fashion items. - **Sustainable Products:** The emphasis on cruelty-free and sustainable materials signals a growing segment in the market dedicated to green and ethical consumer goods. ## Related on Trend Hunter - [Artistic Contemporary Footwear Collabs](https://www.trendhunter.com/trends/melissa-x-diesel.md) - [Jelly Sandal Pop-Ups](https://www.trendhunter.com/trends/melissa-frizzante.md) - [Bubblegum-Scented Jelly-Like Loafers](https://www.trendhunter.com/trends/royal-loafer.md) - [Compostable Sole Sneakers](https://www.trendhunter.com/trends/swave-sport.md) - [Sustainable Dad-Style Sneakers](https://www.trendhunter.com/trends/reformation-1.md) - [Western-Inspired Statement Boots](https://www.trendhunter.com/trends/melissa-x-maldito.md) - [Petroleum Product-Free Shoes](https://www.trendhunter.com/trends/the-ripple-shoe.md) - [Collaborative Sustainable Footwear](https://www.trendhunter.com/trends/moclaughlin.md) - [Luxury Eco-Conscious Socks](https://www.trendhunter.com/trends/madmia.md)