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# Funky 50s Fashion
The Meghan Collison Vogue Russia Editorial is Retro Geek-Chic

By Meghan Young | Published 2011-12-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/meghan-collison-vogue-russia
References: [fashionising](http://www.fashionising.com/pictures/b--stylespiration-from-another-era-14977.html) & [vogue.ru](http://www.vogue.ru/)

The fashion industry seems set on reviving the retro styles from every era between the 90s and the 20s, smack dab in the middle is the Meghan Collison [Vogue](https://www.trendhunter.com/trends/nft-collection2) Russia editorial, which centers around the 50s. Although inspired by classic pin-up girls like Bettie Page, this photo shoot takes a funky turn when it comes down to the details.

Photographer Ben Toms may have stuck to a very traditional backdrop of floral wallpaper and candy-colored home decor when shooting the Meghan Collison Vogue Russia editorial, but the styling is something else entirely. Stylist Kate Shillingford may have stuck to the era's [classic silhouettes](https://www.trendhunter.com/trends/modern-retro-collection), but she has focused on pieces with stunning [jewel embellishments](https://www.trendhunter.com/trends/vintageinspired-jewelry) and contemporary textures that add another dimension to the geek-chic look going on.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 72% | Activity: 61% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Retro Fashion:** Disruptive innovation opportunity: Integrate modern materials and textures into classic retro styles.
- **Geek-chic Style:** Disruptive innovation opportunity: Combine geek-inspired fashion with luxurious and unconventional embellishments.
- **Revival of Classic Silhouettes:** Disruptive innovation opportunity: Update classic fashion silhouettes with unexpected and contemporary details.

### Where This Applies

- **Fashion Retail:** Disruptive innovation opportunity: Create retro-inspired fashion lines that incorporate modern elements, targeting a niche market.
- **Textile Manufacturing:** Disruptive innovation opportunity: Develop new fabrics and materials that provide a contemporary twist to retro-inspired fashion designs.
- **Fashion Photography:** Disruptive innovation opportunity: Experiment with unconventional backdrops and settings to showcase retro fashion in a fresh and unexpected way.

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