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# Heavyweight Literature
The 65-Pound "Earth" Atlas

By Elsa Blaine | Published 2008-11-03 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/mega-sized-books-earth-65-pound-atlas
References: [luxist](http://www.luxist.com/2008/10/27/earth-a-big-book-for-a-big-subject/) & [millenniumhouse.au](http://www.millenniumhouse.com.au/earth.html)

Weighing in at over 65 pounds, "Earth" is the world's largest atlas ever published. The big book from Millenium House is almost 2' tall, making it a true [coffee table book](https://www.trendhunter.com/trends/marchesi-1824). It is so big you could actually make it into a piece of furniture. Its massive size will undoubtedly make it hard to find a bookshelf large enough to hold, so plan ahead for this *volume*.

The 576 page atlas has 160 pages of maps, some which fold out to 4’ x 6’. "Earth" will only be published in an [exclusive run of 3,000 copies](https://www.trendhunter.com/trends/taschen-and-louis-vuitton) and will cost over $3,000. A "Gold Earth" edition will also be available with [gold leather](https://www.trendhunter.com/trends/book-of-birkenstock), gilding and gold-plated corners.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 2% | Activity: 4% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique)

## Key Themes

### Why This Trend Is Growing

- **Giant Atlas:** Opportunity for creating unique and immersive reading experiences by publishing large-scale atlases.
- **Exclusive Limited Editions:** Opportunity to cater to high-end consumers by releasing limited edition versions of products.
- **Functional Furniture:** Opportunity to design furniture that integrates with oversized books, such as atlas-inspired coffee tables.

### Industries Being Reshaped

- **Publishing:** The publishing industry can explore the market demand for oversized atlases and limited edition books.
- **Luxury Goods:** The luxury goods industry can tap into the high-end market by producing exclusive and extravagant editions of products.
- **Furniture:** The furniture industry can create innovative designs that incorporate oversized books as functional and decorative elements.

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