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# Reinvented Footwear Tutorials
Meg Allan Cole Crafts Debuts DIY Colorblocked Flats

By Courtney Scharf | Published 2012-05-21 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/meg-allan-cole-crafts
References: [joannagoddard.blogspot](http://joannagoddard.blogspot.ca/2012/05/have-lovely-weekend.html) & [youtube](http://www.youtube.com/user/MegAllanColeCrafts)

Encouraging people to [upcycle their tired footwear](https://www.trendhunter.com/trends/shore), Meg Allan Cole Crafts has released a video tutorial on DIY colorblocked flats. The easy-to-follow tutorial is going viral for its simple brilliance and of-the-moment design.

Playing on the colorblocking trend making a comeback on the runways, the tutorial is a straightforward instructional video. Using only a handful of materials, a solid dose of color can easily be projected onto played-out [plain flats](https://www.trendhunter.com/trends/perforated-flats). The tutorial featured uses a mint green paint on plain black flats, but many other combinations are possible. The video itself is sunny and well-produced, a surprisingly professional take on occasionally poor-quality DIYs.

Allowing people to breath life into boring and old flats, this is a wonderfully doable DIY. Experimental audiences will be waiting on the next tutorial from this talented [YouTube](https://www.trendhunter.com/trends/learning-with-buddy) user.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 47% | Activity: 27% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Upcycled Footwear:** Disruptive innovation opportunity: Create a platform or community that connects people who want to upcycle their tired footwear with designers or artists who can transform them into unique, customized pieces.
- **Colorblocking Trend:** Disruptive innovation opportunity: Develop a mobile app or online tool that allows users to virtually experiment with colorblocking different designs on their shoes, giving them a preview of how it would look before committing to the actual customization.
- **DIY Video Tutorials:** Disruptive innovation opportunity: Collaborate with fashion brands or influencers to create engaging and high-quality DIY video tutorials that encourage people to personalize their fashion items, opening up new avenues for brand awareness and customer engagement.

### Who This Affects Most

- **Fashion:** Disruptive innovation opportunity: Incorporate sustainable and eco-friendly manufacturing processes into the production of footwear, tapping into the growing consumer demand for environmentally conscious products.
- **E-commerce:** Disruptive innovation opportunity: Build an online marketplace specifically for upcycled and customized footwear, enabling individuals and designers to connect and trade unique shoe designs.
- **Online Education:** Disruptive innovation opportunity: Create an online learning platform that offers comprehensive courses on DIY fashion, including topics like upcycling footwear and colorblocking techniques.

## Related on Trend Hunter

- [Sustainable Color-Blocked Sneakers](https://www.trendhunter.com/trends/colville.md)
- [Customizable Shoe Decorating Events](https://www.trendhunter.com/trends/style-your-toe.md)
- [Joyfully Patterned Collaborative Footwear](https://www.trendhunter.com/trends/crocs-and-marimekko.md)
- [Retooled Reimagined Lifestyle Sneakers](https://www.trendhunter.com/trends/masha-popova.md)
- [Custom Adaptive Slipper Designs](https://www.trendhunter.com/trends/swapz-modular-slippers.md)
- [Custom Party Shoes](https://www.trendhunter.com/trends/converse-and-charli-xcx.md)
- [Bold Sneaker Design Concepts](https://www.trendhunter.com/trends/nothing-cmf.md)
- [Chic Perforated Flats](https://www.trendhunter.com/trends/perforated-flats.md)
- [Unique Footwear Designs](https://www.trendhunter.com/trends/john-fluevog.md)
