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# Privacy-Granting Conference Umbrellas
The Meeting Roofs by Goncalo Campos is Inspired by Fairs

By Meghan Young | Published 2014-04-17 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/meeting-roofs
References: [psfk](http://www.psfk.com/2014/04/umbrella-meeting-room.html) & [goncalocampos](http://www.goncalocampos.com/Meeting-Roofs)

The Meeting Roofs is a playfully creative way to introduce some much-needed privacy in the office. As more workspaces adopt [open layouts](https://www.trendhunter.com/trends/arches-screen), the issue of privacy becomes a hot topic. Yet products such as the Meeting Roofs show that it is possible to introduce a [sense of confidentiality](https://www.trendhunter.com/trends/kabin) without alienating the rest of the group. It essentially pops open like an umbrella and looks like a mutated one as well.

Commissioned by [Kvadrat](https://www.trendhunter.com/trends/amongus) and designed by Goncalo Campos, the Meeting Roofs was inspired by gatherings that often occur at trade fairs around the world--Milan in particular. Psfk writes, "It’s a commentary on the informal meetings that take place during these design weeks between people that have often traveled from all over the world to be in the same place."

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 39% | Activity: 14% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Privacy-ensuring Workstations:** Creating privacy solutions to address the issue faced in open workplaces can lead to innovation opportunities.
- **Inspired Workplace Design:** Designing workplaces based on industry events and gatherings can introduce creativity and inspiration.
- **Portable Privacy Solutions:** Creating portable, easy-to-use privacy solutions for office workers can lead to disruptive innovation opportunities.

### Sectors Adopting This

- **Furniture Industry:** The furniture industry can take inspiration from products like Meeting Roofs and design privacy solutions for modern workspaces.
- **Event Industry:** The event industry can explore designing products inspired by their trade fairs, like the Meeting Roofs, that can be used in corporate environments.
- **Interior Design Industry:** The interior design industry can use trends like the Meeting Roofs to create privacy solutions that seamlessly integrate into the design of modern workspaces.

## Related on Trend Hunter

- [Modular Office Meeting Spaces](https://www.trendhunter.com/trends/toko-meeting-pod.md)
- [Contemporary Office Privacy Booths](https://www.trendhunter.com/trends/plenum-cabin-by-jaime-hayon-for-fritz-hansen.md)
- [Quirky Solo Office Pods](https://www.trendhunter.com/trends/work-capsules.md)
- [Avian-Inspired Privacy Chairs](https://www.trendhunter.com/trends/peacock-chair-concept.md)
- [Modern Private Working Booths](https://www.trendhunter.com/trends/kall-booth.md)
- [Minimalist Private Office Pods](https://www.trendhunter.com/trends/solarlux-soundproof-space.md)
- [Connected Workplace Privacy Pods](https://www.trendhunter.com/trends/office-booths.md)
- [Acoustic Workstation Hoods](https://www.trendhunter.com/trends/canopy-desk.md)
- [Calming Workspace Productivity Pods](https://www.trendhunter.com/trends/kabin-privacy-pod.md)
