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# Luminous Holiday Teddies
Medicom Toy Bearbrick 'Halloween 2011' Edition Glimmers Frighteningly

By Matt Ho | Published 2011-09-24 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/medicom-toy-bearbrick-halloween-2011
References: [f5torefresh](http://f5torefresh.com/2011/09/23/medicom-toy-bearbrick-halloween-2011/) & [toybeast](http://www.toybeast.com/2011/09/24/2011-halloween-berbrick/)

Even though summer is gone, at least Halloween is here, and now you can celebrate with the [Medicom Toy](https://www.trendhunter.com/trends/blazeradorned-bear-figure) Bearbrick 'Halloween 2011' figure.

The Medicom Toy Bearbrick 'Halloween 2011' edition features the brand's iconic teddy decked out in a fairly colorful manner. The face is painted in black with the words "Trick Or Treat" inscribed onto it, while the body features a more vibrant approach. One arm is painted in purple and the other in green; both are contrasted with an orange body with the face of a [jack-o-lantern](https://www.trendhunter.com/trends/12-days-of-halloween-set) on it. To add to the festivity, the chest has an embedded LED so that it glows in the dark.

Show your spirit for Halloween and grab Medicom Toy's latest [Bearbrick figure](https://www.trendhunter.com/trends/berbrick-x-tamagotchi) to celebrate.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 29% | Activity: 13% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### Why This Trend Is Growing

- **Luminous Toys:** The use of embedded LEDs in toys enhances their appeal and provides a potential avenue for product diversification and innovative interaction designs
- **Holiday-themed Collectibles:** Decorative collectible toys with seasonal themes can create sales opportunities for toy manufacturers and retailers during festive seasons
- **Iconic Character Variations:** Toy companies can create more value for collectors and enthusiasts by introducing different versions of popular toy characters and figures for special occasions or collectors editions

### Industries Being Reshaped

- **Toy Manufacturing:** The toy manufacturing industry can explore innovative designs and technologies to create luminous and themed toys for seasonal celebrations or collectors edition
- **Retail:** Retailers can offer holiday-themed collectible toys to tap into festive spending by enthusiasts and collectors
- **Marketing and Advertising:** Marketing professionals can leverage the popularity of iconic characters and seasonal themes to promote related products and services via targeted campaigns

## Related on Trend Hunter

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- [Blazer-Adorned Bear Figures](https://www.trendhunter.com/trends/blazeradorned-bear-figure.md)
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- [Halloween-Themed Alcohol Bottles](https://www.trendhunter.com/trends/halloweenthemed-alcohol-bottles-bacardis-limited-edition-bottle-will-light-.md)
