# Medical Aesthetics Studio Concepts Deka Lash Introduces Deka+ to Expand Its Service Offerings By Kalin Ned | Published 2026-03-25 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/medical-aesthetics-studio-concept References: [wfmz](https://www.wfmz.com/news/pr_newswire/pr_newswire_stocks/deka-lash-takes-aim-at-the-medical-aesthetics-industry-with-launch-of-deka/article_f92d62fe-25c5-582f-b435-2d5067b40fca.html)  [Deka Lash](https://www.trendhunter.com/trends/wake-up-ready-for-summer), a franchise brand with over 100 locations across North America, has launched Deka+, a new medical aesthetics studio concept that expands its service offerings to include injectables. From wrinkle reducers, dermal fillers, and advanced facials to medical-grade skincare and the existing [lash and brow services](https://www.trendhunter.com/trends/eyelashes-and-eyebrows) that Deka Lash has built its reputation on, the Deka+ medical aesthetics studio concept is high-tech. It integrates proprietary AI-assisted treatment planning tools and operates under the supervision of a board-certified medical director. All services are performed by licensed professionals. Initial Deka+ locations have opened in Pennsylvania and Illinois. Deka Lash has signalled plans to offer the innovative concept as a franchise opportunity for expansion into additional markets. Image Credit: Deka Lash ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 37% | Activity: 44% | Freshness: 69% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What Makes This Trend Stand Out - **Medical-aesthetic Hybrid Studios:** Combines salon-style services with clinical-grade procedures under medical oversight, creating formats that blur the lines between spas and healthcare clinics. - **AI-assisted Treatment Planning:** Proprietary AI tools enable personalized mapping and outcome simulation for injectables and facials, transforming consults into data-driven treatment pathways. - **Franchise Expansion of Medical Services:** Growth through franchising standardizes medically supervised aesthetic offerings across multiple markets, enabling rapid scaling of regulated service models. ### Sectors Adopting This - **Franchise Healthcare:** Franchise structures in healthcare support rapid deployment of compliant aesthetics studios with centralized clinical governance and brand consistency. - **Cosmetic Injectables Market:** The market for dermal fillers and wrinkle reducers is consolidating around providers that integrate clinical expertise with technology-enabled patient experiences. - **Beauty Tech and Software:** Software platforms for diagnostics, AI planning, and patient management are emerging as core infrastructure for tech-enabled point-of-care aesthetic services. ## Related on Trend Hunter - [Laser Facial SoHo Pop-Ups](https://www.trendhunter.com/trends/sev-laser.md) - [Luxury Med Spa Openings](https://www.trendhunter.com/trends/30-hazelton.md) - [Celebrity-Led Skincare](https://www.trendhunter.com/trends/dua-skincare.md) - [Award-Winning Medical Aesthetic Equipment](https://www.trendhunter.com/trends/medical-aesthetic-equipment.md) - [Growth-Focused Beauty Pop-Ups](https://www.trendhunter.com/trends/self-growth-studio.md) - [Lash Brand Expansions](https://www.trendhunter.com/trends/lilly-lashes.md) - [Cosmetic Dermatology Clinic Expansions](https://www.trendhunter.com/trends/skin-pharms.md) - [Luxury Medspa Franchise Expansions](https://www.trendhunter.com/trends/alexis-lauren.md) - [Anti-Wrinkle Subscriptions](https://www.trendhunter.com/trends/anti-wrinkle-subscription.md)