# Chewing Gum Medication Chiara Torterolo Created the MedGum Concept for Better Absorption By Amy Duong | Published 2024-07-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/medgum References: [yankodesign](https://www.yankodesign.com/2024/07/11/a-product-designer-is-revolutionizing-popping-pills-into-chewing-gums-for-better-absorption-of-medication/) & [instagram](https://www.instagram.com/chiaratorterolo/)  Chiara Torerolo is a Master's student working in Product Design at ECAL and she has developed the MedGum concept. This is a new approach to medication delivery as it is developed in the form of chewing gum. It leverages drug administration with more health benefits. Chewing gum is a form of drug delivery that presents some advantages in comparison to traditional methods as it is potentially faster in absorbing active ingredients to the body. It is meticulously made to enhance medication as MedGum's structure is made to improve the dynamic of the ingredients to activate effectively. Mostly, the innovation is significant for medications that need rapid action as chewing facilitates absorption through the oral mucosa. Image Credit: Chiara Torterolo ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 28% | Activity: 17% | Freshness: 25% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What Makes This Trend Stand Out - **Chewing Gum Pharmaceuticals:** Traditional pill forms can be reimagined using a chewing gum structure for faster and more effective medication absorption. - **Oral Mucosa Drug Delivery:** Utilizing the oral mucosa for drug delivery can enhance the efficiency of medications requiring rapid onset of action. - **Alternative Medication Forms:** Exploring various drug administration forms like chewing gum could revolutionize how patients consume and experience pharmaceuticals. ### Sectors Adopting This - **Pharmaceutical Industry:** The development of MedGum supports innovation within the pharmaceutical sector by improving drug delivery methods. - **Healthcare:** Healthcare can evolve with new drug delivery systems such as MedGum, offering patients alternative and potentially more effective medication options. - **Consumer Health Products:** Consumers' health products industry can benefit from the integration of therapeutic benefits within everyday items like chewing gum. ## Related on Trend Hunter - [Reusable Chewing Gum Containers](https://www.trendhunter.com/trends/chewing-gum-container.md) - [Controlled CBD Chewing Gums](https://www.trendhunter.com/trends/cbd-chewing-gum.md) - [Functional Ingredient Chewing Gums](https://www.trendhunter.com/trends/liquid-core-edge.md) - [Smooth Medicine Delivery Solutions](https://www.trendhunter.com/trends/oily-gel-for-medicine.md) - [Pain Relief Chewing Gums](https://www.trendhunter.com/trends/canker-sore-relief.md) - [Chewable OTC Medications](https://www.trendhunter.com/trends/sirio.md) - [Fruity Chewable Synbiotics](https://www.trendhunter.com/trends/gummiotics.md) - [Fast-Absorbing Caffeine Products](https://www.trendhunter.com/trends/sunii-energy-gum.md) - [Concentration-Improving Hybrid Systems](https://www.trendhunter.com/trends/shuchew-beats.md)