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# Pea Protein Gyros
The Halal Guys Just Launched a New Meatless Gyro and Vegan Tzatziki Sauce

By Katherine Pendrill | Published 2021-03-21 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/meatless-gyro
References: [fastfoodpost](https://www.fastfoodpost.com/the-halal-guys-launches-new-meatless-gyro-and-eggplant-hummus/)

In an effort to make its offering more inclusive to vegetarians and vegans alike, [The Halal Guys](https://www.trendhunter.com/trends/herb-beef) just debuted a new Meatless Gyro and Eggplant Hummus.

Gyro is a Greek dish that's usually made from meat (often pork or chicken) cooked on a vertical rotisserie. However, now vegans can get their gyro fix to with the new Meatless Gyro from The Halal Guys. The new dish features a [gluten-free alternative to beef](https://www.trendhunter.com/trends/vegchop) that's made from pea protein, coconut oil, beets, brown rice, Halal Guys spice mix, mushrooms, and paprika. The new Meatless Gyro can be enjoyed as a platter or as a sandwich, both of which can be topped with the chain's new Vegan Tzatziki Sauce – a sauce made from aquafaba (the liquid leftover from cooked chickpeas).

Image Credit: The Halal Guys

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 18% | Activity: 23% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Meatless Alternatives:** There is an opportunity to expand the meatless alternatives market beyond just vegetarianism, as meat eaters are also increasingly interested in adding plant-based options to their diets.
- **Inclusive Menus:** There is an opportunity for restaurants to offer more inclusive menus that cater to all diets, including vegetarian, vegan, gluten-free, and halal options.
- **Plant-based Proteins:** There is an opportunity to create more innovative plant-based protein sources that mimic the taste and texture of meat, as consumers become more health-conscious and environmentally aware.

### Where This Applies

- **Food and Beverage:** There is an opportunity for food and beverage companies to innovate with new meatless options that appeal to a diverse range of dietary preferences and restrictions.
- **Hospitality:** There is an opportunity for the hospitality industry to create more inclusive menus that can cater to all dietary needs, to ensure that guests can have a seamless and enjoyable dining experience.
- **Health and Wellness:** There is an opportunity for the health and wellness industry to invest in developing new plant-based protein sources that can provide consumers with a sustainable and healthy alternative to meat diets.

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