# Spicy Poultry Protein Snacks The Ginsters Meat Club Snacks Come in Tandoori and BBQ Flavor Options By Michael Hemsworth | Published 2016-04-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/meat-club References: [thegrocer](http://www.thegrocer.co.uk/buying-and-supplying/ginsters-moves-into-meat-snacks-with-meat-club-range/514000.article) & [ginsters](http://www.ginsters.co.uk) The [meat snack market](https://www.trendhunter.com/trends/beef-sticks-bites) is steadily increasing with different brands getting involved from various angles like the all-new [Ginsters Meat Club](https://www.trendhunter.com/trends/ginsters-products). A new range of products from the Ginsters brand, the snacks focus on offering [chicken protein snacks](https://www.trendhunter.com/trends/chickenbased-protein-snack) to be purchased at convenience stores across Britain. Including flavors such as Tandoori and BBQ, the snacks take a different approach in comparison to other meat snack brands. Beef and/or pork are often the main options when it comes to picking up a meat snack from a local store. However, the Ginsters Meat Club snacks, which feature 100% British chicken, are a lean option that switches up traditional offerings. The new snacks from Ginsters can be found in various shops around the UK. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 7% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Rise of Poultry Protein Snacks:** Brands are tapping into the growing demand for chicken protein snacks, offering lean and healthy alternatives to traditional meat snacks. - **Flavor Innovation in Meat Snacks:** The Ginsters Meat Club snacks introduce unique flavors like Tandoori and BBQ, disrupting the market by providing a variety of taste options. - **Diversification of Meat Snack Brands:** The Ginsters brand expands its product range to include poultry protein snacks, diversifying its offerings and catering to a broader consumer base. ### Where This Applies - **Meat Snack Industry:** The rising popularity of poultry protein snacks presents an opportunity for meat snack brands to tap into this growing market and meet evolving consumer preferences. - **Convenience Store Industry:** Convenience stores can benefit from stocking a wider range of meat snack options, including chicken protein snacks, to attract health-conscious and flavor-seeking customers. - **Food Manufacturing Industry:** Innovation in meat snacks, such as introducing unique flavors and lean protein options, opens up possibilities for food manufacturers to optimize their product portfolios and stay competitive. ## Related on Trend Hunter - [Protein-Forward Gen Z Snacks](https://www.trendhunter.com/trends/taste-inc.md) - [Well-Spiced Prepackaged Pastry Products](https://www.trendhunter.com/trends/ginsters-products.md) - [Barbecue Chicken Snack Products](https://www.trendhunter.com/trends/chicken-bites-grazing-pack.md) - [Savory Meat Snack Products](https://www.trendhunter.com/trends/hungry-boar.md) - [Specialty Savory Pastry Products](https://www.trendhunter.com/trends/savory-pastry-products.md) - [Savory Snacking Pastries](https://www.trendhunter.com/trends/ginsters-product.md) - [All-Natural Meat Snack Ranges](https://www.trendhunter.com/trends/greenridge-meat-snacks.md) - [Rotisserie Chicken Meat Snacks](https://www.trendhunter.com/trends/rotisserieseasoned-chicken-sticks.md) - [Summertime Pork Pastry Snacks](https://www.trendhunter.com/trends/ginsters-bbq-pulled-pork-slice.md)