# Powder Supplement Spoons The 'OptiScoop' Measuring Scoop Ensures Precise Doses without Mess By Michael Hemsworth | Published 2016-01-19 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/measuring-scoop References: [optiscoop](http://www.optiscoop.com) & [kickstarter](https://www.kickstarter.com/projects/optiscoop/optiscoop-scoopfunnel-using-powders-on-the-run-is) Being that the prevalence of powdered drinks for nutrition or flavor have become increasingly more popular in recent years, the development of the 'OptiScoop' measuring scoop comes as a welcome addition to the kitchen drawer. Created to allow users to easily get the exact amount of [powdered drink mix](https://www.trendhunter.com/trends/gainful-1) they desire, the 'OptiScoop' is slender in design and makes placing the mix into water bottles an easy task. While getting powdered mixes and [protein powders](https://www.trendhunter.com/trends/peachie-spoon) into a water bottle is traditionally an impossible task, the 'OptiScoop' measuring scoop makes it quick, easy and mess-free. Currently funding on [Kickstarter](https://www.trendhunter.com/trends/kitchen-multitools), the 'OptiScoop' comes in either 20ml or 30ml size options to enable exact measuring of supplements or drink powders without making a dusty mess. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 67% | Activity: 81% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen) ## Key Themes ### What Makes This Trend Stand Out - **Powdered Drink Mixes:** Develop opportunities for innovative measuring and dispensing solutions to improve consumer experience. - **Kitchen Tools and Gadgets:** Explore advancements in kitchen utensils that simplify the process of using powdered ingredients. - **Crowdfunding Campaigns:** Leverage platforms like Kickstarter to fund and launch innovative products catering to specific needs. ### Sectors Adopting This - **Food and Beverage:** Invest in R&D to develop new packaging solutions and convenient delivery mechanisms for powdered drink mixes. - **Fitness and Nutrition:** Integrate precise measuring systems into fitness supplements and protein powders for enhanced customer satisfaction. - **E-commerce:** Provide a platform for unique kitchen gadgets and devices, catering to the growing consumer demand for convenient and mess-free solutions. ## Related on Trend Hunter - [Portable Powder Blenders](https://www.trendhunter.com/trends/dual-speed-hand-blender.md) - [Convenience-Focused Nutritional Powders](https://www.trendhunter.com/trends/nutritional-powders.md) - [Countertop Supplement Mixers](https://www.trendhunter.com/trends/brezza-supermix.md) - [Gut-Friendly Greens Powders](https://www.trendhunter.com/trends/magic-scoop.md) - [Multi-Functional Kitchen Tools](https://www.trendhunter.com/trends/multifunctional-kitchen-tools.md) - [Spoon-Equipped Formula Lids](https://www.trendhunter.com/trends/chadwicks.md) - [Mess-Free Medicine Cups](https://www.trendhunter.com/trends/medicine-cup.md) - [Single-Piece Silicone Measuring Cups](https://www.trendhunter.com/trends/boi-measuring-cup.md) - [Ice Cream Sandwich Scoops](https://www.trendhunter.com/trends/ice-cream-sandwich-scoop.md)