# Mean Green Totes ‘My Reusable Bag Makes Me Better Than You' For Fierce Shoppers By Tisah Tucknott | Published 2009-06-09 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/mean-green-totes-my-reusable-bag-makes-me-better-than-you-bag References: [gearfuse](http://www.gearfuse.com/just-say-it-my-reusable-bag-makes-me-better-than-you-shopping-bag/) & [stupid](http://www.stupid.com/fun/NAHNA.html) Showing off how eco-friendly you are is cool, but only if it's in a 'friendly' way. This shopping bag, called and labelled “My Reusable Bag Makes Me Better Than You,” has a certain mean streak to it, although it is pretty hilarious. This [faux canvas bag](https://www.trendhunter.com/trends/canvas-tote-bag) lets people know that using a [reusable tote](https://www.trendhunter.com/trends/aldi-big-bag) makes people superior to those who use paper or plastic bags. **Implications** - As a direct result of the environmental movement, companies are met with the opportunity to create [green products](https://www.trendhunter.com/trends/apex-duffle-collection), which will be instantly favored by eco-conscious consumers. If businesses have not already considered incorporating green touches into their product design, they should make products that are explicit in their eco-mindedness, because part of the allure is the image that these types of products convey, ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 16% | Activity: 74% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Eco-shaming Accessories:** Opportunity for companies to create eco-shaming accessories, humorously pointing out environmentally unfriendly habits. - **Explicit Green Design:** Opportunity for companies to make products that are explicit in their eco-mindedness, conveying environmental responsibility through product design. - **Friendly Eco-competition:** Opportunity for companies to create eco-friendly products that foster friendly competition amongst consumers. ### Sectors Adopting This - **Retail:** Retailers can incorporate humor and friendly competition into eco-friendly products. - **Fashion:** Designers can create eco-shaming accessories to promote sustainability in fashion. - **Consumer Goods:** Manufacturers can enhance product design to be more explicit in their eco-mindedness. ## Related on Trend Hunter - [Playful Statement Grocery Bags](https://www.trendhunter.com/trends/trollex.md) - [Convenience-Focused Upcycled Tote Designs](https://www.trendhunter.com/trends/out-of-the-ocean1.md) - [Everyday Sustainable Bags](https://www.trendhunter.com/trends/versatile-bags-for-essentials.md) - [Stylish Cooler Accessories](https://www.trendhunter.com/trends/tote-cooler.md) - [Functional Grocer Tote Bags](https://www.trendhunter.com/trends/trader-joes-totes.md) - [Fashion-Forward Grocery Totes](https://www.trendhunter.com/trends/waitrose-x-lulu-guinness-tote.md) - [Woven Statement Totes](https://www.trendhunter.com/trends/holst-lee1.md) - [Posh Plastic Shopping Totes](https://www.trendhunter.com/trends/tote-shopping-bag.md) - [Reinvented Plastic Bags](https://www.trendhunter.com/trends/telfar-plastic-bag.md)