# Comedy-Inspired Pop-Ups A New Mean Girls-Inspired Pop-Up Restaurant Called Fetch is Opening By Katherine Pendrill | Published 2019-10-02 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/mean-girlsinspired-popup References: [bustle](https://www.bustle.com/p/this-mean-girls-themed-pop-up-restaurant-sounds-totally-fetch-18841982) & [foodandwine](https://www.foodandwine.com/news/mean-girls-pop-up-restaurant-santa-monica) If you're still not over you obsession with the movie 'Mean Girls,' you'll want to make your way to Santa Monica, California to dine at the new Mean Girls-inspired pop-up. Appropriately called 'Fetch,' this temporary eatery is the perfect place to relive the 2014 teen comedy. The new Mean Girls-inspired pop-up will be open for three separate weekends over the course of this November. During each 90-minute event slot, guests will enjoy a [three-course meal in a cafeteria setting](https://www.trendhunter.com/trends/chilis-scranton-branch) inspired by the film. Guests are encouraged to wear all pink and bop along to some of the iconic songs from the movie, including seasonal hits such as infamous [Jingle Bell Rock](https://www.trendhunter.com/trends/blitzens-bar).' Though the food and drinks are still in the development stage, early reports suggest there will be a Just Stab Caesar salad, Coach's Hot Dog, and Whatever Cheese Fries with pink cheese sauce. Image Credit: *Entertainment Pictures, Alamy Stock Photo.* ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 73% | Activity: 61% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What's Driving This Trend - **Comedy-inspired Pop-ups:** The trend of creating themed pop-up restaurants inspired by popular comedy movies/shows can disrupt the food and beverage industry by creating unique and immersive dining experiences. - **Movie-inspired Menu Items:** The trend of creating menu items based on popular movies can disrupt the food and beverage industry by capitalizing on nostalgia and creating a unique dining experience for customers. - **Interactive Dining Experiences:** The trend of creating interactive dining experiences can disrupt the food and beverage industry by providing customers with a more engaging and memorable experience that can differentiate businesses from their competitors. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can leverage the trend of creating themed pop-up restaurants and menu items based on popular movies/shows to create unique and immersive dining experiences that can attract and retain customers. - **Entertainment:** The entertainment industry can leverage the trend of creating interactive dining experiences to offer customers a more immersive and engaging experience that can complement their primary offerings and differentiate their business from competitors. - **Hospitality:** The hospitality industry can leverage the trend of creating themed pop-up restaurants and interactive dining experiences to enhance the overall customer experience and differentiate themselves from competitors by offering unique and memorable experiences. ## Related on Trend Hunter - [Movie-Inspired Pink Treats](https://www.trendhunter.com/trends/cinnabon-2.md) - [Iconic 2000s Teen-Flick Footwear](https://www.trendhunter.com/trends/heydude-x-mean-girls.md) - [Teen Film Juice Drinks](https://www.trendhunter.com/trends/mean-girls-x-ocean-spray.md) - [Filmic Hot Honey Butters](https://www.trendhunter.com/trends/mean-girls-x-hot-honey.md) - [Pink Coffee Creamers](https://www.trendhunter.com/trends/pink-coffee-creamer.md) - [Multisensory French Fry Pop-Ups](https://www.trendhunter.com/trends/mccain-happy-frydays-cafe.md) - [Playful Restaurant Pop-Ups](https://www.trendhunter.com/trends/restaurant-of-imagination.md) - [Unique TV Series Pop-Ups](https://www.trendhunter.com/trends/lillet-x-emily-in-paris.md) - [Cartoon-Themed Pop-Up Eateries](https://www.trendhunter.com/trends/sonic-the-hedgehog-speed.md)