# Portion-Controlled Meal Containers Rubbermaid's Balance Meal Kit is Color-Coded for Healthy Eating By Laura McQuarrie | Published 2017-03-31 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/meal-container References: [trndmonitor](https://trndmonitor.com/packaging-spotlight-new-rubbermaid-balance-meal-kit-takes-the-guesswork-out-of-portion-sizes/) & [rubbermaid](http://www.rubbermaid.com/en-US/balance) One of the newest products from [Rubbermaid](https://www.trendhunter.com/trends/freshworks-produce-saver) is a meal container that includes four small, color-coded cups that neatly fit into a larger box. As well as being handy for packing lunches, the Balanced Meal Kit is specifically designed to assist with portion control. Because each of the different containers features color-coded lids with small symbols on them, this kit makes it easy to make meals ahead that feature balanced amounts of the four main food groups—purple represents protein, orange is for grains, red for fruit and green is for vegetables. The handy kit for on-the-go eating itself is BPA-free, microwave-, dishwasher- and freezer-safe. The Rubbermaid Balanced Meal Kit also comes with a meal planning guide that was developed with Registered Dietician Nutritionist, Marisa Moore. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 84% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Portion-controlled Meal Containers:** Creating meal containers that are specifically designed to assist with portion control. - **Color-coded Meal Containers:** Innovatively using color-coded lids with small symbols on them to create meals ahead that feature balanced amounts of the four main food groups. - **Meal Planning Guides:** Developing meal planning guides like Rubbermaid's that assist with creating appropriate, balanced meals for healthy eating. ### Where This Applies - **Food Packaging Industry:** Manufacturing portion-controlled meal containers. - **Meal Planning Industry:** Designing meal planning guides that help individuals plan healthy and balanced meals. - **Healthy Eating Industry:** Creating innovative products like Rubbermaid's Balanced Meal Kit that promote portion control and healthy eating. ## Related on Trend Hunter - [Leak-Proof Food Storage](https://www.trendhunter.com/trends/bentgo.md) - [Design-Conscious Food Containers](https://www.trendhunter.com/trends/omi-pod-food-container.md) - [Contemporary Meal Prep Kits](https://www.trendhunter.com/trends/meal-prep-kit.md) - [Three-Compartment Meal Trays](https://www.trendhunter.com/trends/threecompartment-tray.md) - [Green Produce-Preserving Containers](https://www.trendhunter.com/trends/freshworks-produce-saver.md) - [Convenience-Focused Lunch Boxes](https://www.trendhunter.com/trends/lunch-bundle.md) - [Multifunctional Glass Food Containers](https://www.trendhunter.com/trends/glass-food-container.md) - [Multi-Functional Food Containers](https://www.trendhunter.com/trends/multifunctional-food-container.md) - [Multi-Compartment Meal Trays](https://www.trendhunter.com/trends/amcor-3.md)