# Victorian Fashion Ads Edie Campbell Stars in the Alexander McQueen Fall 2014 Campaign By Farida Helmy | Published 2014-07-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mcqueen-fall-2014 References: [fashiongonerogue](http://www.fashiongonerogue.com/first-look-edie-campbell-alexander-mcqueens-fall-2014-ad/) & [alexandermcqueen](http://www.alexandermcqueen.com/us/alexandermcqueen/online/women/gallery/pre-order-fw14_gid29163) Looking darkly Victorian yet seductively dreamy, the Alexander McQueen Fall 2014 campaign stars the gorgeous Edie Campbell. The vintage-styled campaign, shot in London, England, features the British model in Elizabethan silhouettes with a modern twist. Captured by photographer Steven Klein, the Alexander McQueen Fall 2014 campaign has the beauty posing with a regal-looking horse in Sarah Burton’s [fairy tale-inspired designs](https://www.trendhunter.com/trends/alessandro-micheles). The campaign does a stunning job capturing the essence of the McQueen Fall 2014 collection, which boasts wild fur coats, pleated A-line skirts and dresses embroidered with oversized crystals. The brunette Campbell looks like a sultry and evil queen with a slightly eerie backdrop that beautifully meshes with the [mostly black and white clothing palette](https://www.trendhunter.com/trends/contemporary-femininity). ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 52% | Activity: 64% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Dark Victorian Fashion:** Opportunity for fashion brands to create collections with vintage-inspired Victorian silhouettes and a dark, seductive twist. - **Fairy Tale-inspired Designs:** Opportunity for designers to incorporate fairy tale elements into their collections, creating dreamy and whimsical fashion pieces. - **Oversized Crystal Embellishments:** Opportunity for fashion accessories brands to create statement jewelry with oversized crystal embellishments, adding a touch of glamour and elegance. ### Where This Applies - **Fashion:** Disruptive innovation opportunity for fashion brands to explore dark Victorian aesthetics and incorporate fairy tale-inspired designs into their collections. - **Photography:** Opportunity for photographers to experiment with dark, dreamy, and vintage-inspired concepts for fashion campaigns and editorials. - **Jewelry:** Disruptive innovation opportunity for jewelry brands to create unique and eye-catching accessories with oversized crystal embellishments, catering to the demand for statement pieces. ## Related on Trend Hunter - [Holiday-Inspired Evening Wear Campaigns](https://www.trendhunter.com/trends/mcqueen-holiday-2025.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [New Year-Inspired Fashion Collections](https://www.trendhunter.com/trends/2025-lunar-new-year-campaign.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Pre-Fall Romantic Luxe Outerwear](https://www.trendhunter.com/trends/london-a-love-affair.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [City-Themed Luxury Fashion Campaigns](https://www.trendhunter.com/trends/back-to-the-city.md)