# Cheesy Noodle Sandwiches The New McDonald's 'Toastie' is Filled With Gooey Mac and Cheese By Mary Van Puymbroeck | Published 2017-06-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mcdonalds-toastie References: [refinery29](http://www.refinery29.com/2017/06/159681/mcdonalds-hong-kong-mac-n-cheese-sandwiches) & [brandeating](http://www.brandeating.com/2017/06/mcdonalds-hong-kong-serves-up-new-grilled-mac-and-cheese-sandwich.html) For consumers in Hong Kong, the new '[McDonald's Toastie](https://www.trendhunter.com/trends/spicy-mac-and-cheese-burger)' is an exciting addition to the [McCafe](https://www.trendhunter.com/trends/mcdonalds-cheese-danish) menu. This new sandwich is a grilled cheese recipe filled with deliciously gooey mac and cheese. The McDonald's Toastie is available in two varieties; the [Bacon](https://www.trendhunter.com/trends/steak-and-bacon-grilled-cheese) Macaroni & Cheese Toastie and the Corn & Cheese Champignon Toastie. American fans of Korean cuisine will recognize cheese corn as a popular side dish at Korean BBQ restaurants. McDonald's Hong Kong already features a ham and cheese grilled cheese sandwich on its menu so these light bites make for a fun limited edition menu item. McDonald's menus vary geographically, but the new toasties would be a great addition to the restaurant's North American product offering. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 79% | Activity: 29% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Gooey Mac and Cheese:** Opportunity to innovate by incorporating gooey mac and cheese into various menu items. - **Limited Edition Menu Items:** Opportunity to create excitement and drive sales with limited edition menu items. - **Regional Menu Variations:** Opportunity to cater to regional preferences by offering menu variations in different locations. ### Where This Applies - **Fast Food:** Opportunity for fast food chains to introduce innovative and unique menu items to attract customers. - **QSR (quick Service Restaurants):** Opportunity for QSRs to differentiate themselves by offering limited edition menu items with innovative flavors. - **Casual Dining:** Opportunity for casual dining restaurants to leverage regional preferences by incorporating local flavors into their menu. ## Related on Trend Hunter - [Spicy Macaroni-Topped Burgers](https://www.trendhunter.com/trends/spicy-mac-and-cheese-burger.md) - [Exclusive Cheesy Chicken Sandwiches](https://www.trendhunter.com/trends/cheesy-mcchicken.md) - [Breaded Macaroni Patty Sandwiches](https://www.trendhunter.com/trends/macaroni-cheese-lover-sandwiches.md) - [Macaroni Stuffed Sandwiches](https://www.trendhunter.com/trends/beefy-mac-cheese-sandwich.md) - [Cheesy Mashed Potato Burgers](https://www.trendhunter.com/trends/christmas-truffle-cheese-burger.md) - [Comfort Food QSR Sandwiches](https://www.trendhunter.com/trends/hardees-grilled-cheese.md) - [Cheesy Macaroni-Topped Burgers](https://www.trendhunter.com/trends/smac-cheese-burger.md) - [Macaroni and Cheese Burgers](https://www.trendhunter.com/trends/scorchin-hot-mac-cheese.md) - [Grilled Cheese Burger Sandwiches](https://www.trendhunter.com/trends/grilled-cheese-cheeseburger.md)