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# Premium Breakfast Sandwich Promotions
These McDonald's Sandwiches are Available at a Special Price

By Michael Hemsworth | Published 2018-03-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/mcdonalds-sandwich
References: [brandeating](http://www.brandeating.com/2018/03/mcdonalds-offers-two-for-4-dollar-breakfast-deal.html) & [mcdonalds](https://www.mcdonalds.com)

Convenience stores are quickly becoming a favorite spot amongst busy consumers who are looking for a place to grab a quick meal in the morning, but [QSR](https://www.trendhunter.com/trends/mcdonalds-mighty-breakfast-sandwiches) brands are getting more competitive as seen with this new [McDonald's](https://www.trendhunter.com/trends/crispy-chicken-sandwich-meal) sandwiches promotion.

The mix-and-match deal from the restaurant chain offers patrons two premium breakfast sandwiches at a cost of just $4, which beats the normal cost of $3 in terms of value for multiple items. The sandwiches included in the promotion includes the Bacon, Egg & Cheese McGriddle, Sausage McMuffin with Egg and the Bacon, Egg & Cheese Biscuit.

The new McDonald's sandwich promotion is available all day long for consumers who are looking for a breakfast variety for lunch, dinner or as a snack.

Image Credit: McDonald's

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 41% | Activity: 53% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Convenience Store Breakfast Options:** Opportunity for QSR brands to create partnerships with convenience stores and offer breakfast options for busy consumers.
- **Mix-and-match Promotions:** Opportunity for restaurants to offer mix-and-match deals to attract customers and provide value for multiple items.
- **Breakfast Anytime:** Opportunity for QSR brands to capitalize on the trend of offering breakfast options all day long to cater to consumer preferences.

### Sectors Adopting This

- **Fast Food Restaurants:** Disruptive innovation opportunity for fast food restaurants to create unique breakfast promotions to stand out in the competitive market.
- **Convenience Store Chains:** Disruptive innovation opportunity for convenience store chains to partner with QSR brands and offer breakfast options to attract customers.
- **Food Delivery Services:** Disruptive innovation opportunity for food delivery services to expand their breakfast offerings and partner with QSR brands to provide convenient morning meals for busy consumers.

## Related on Trend Hunter

- [Low-Cost QSR Breakfast Deals](https://www.trendhunter.com/trends/breakfast-biggie-bundles.md)
- [Extra-Meaty Breakfast Sandwiches](https://www.trendhunter.com/trends/mcdonalds-mighty-breakfast-sandwiches.md)
- [Fast-Food Breakfast Deals](https://www.trendhunter.com/trends/wendys-offers-2for-4.md)
- [Satisfying Bagel Breakfast Sandwiches](https://www.trendhunter.com/trends/breakfast-bagel-sandwich.md)
- [Spicy QSR Breakfast Sandwiches](https://www.trendhunter.com/trends/spicy-mcmuffin.md)
- [Low-Cost QSR Breakfast Deals](https://www.trendhunter.com/trends/wendys-3-breakfast-deal.md)
- [App-Only QSR Meal Deals](https://www.trendhunter.com/trends/crispy-chicken-sandwich-meal.md)
- [Value-Focused Breakfast Deals](https://www.trendhunter.com/trends/two-for-5.md)
- [Savory Breakfast Sanwiches](https://www.trendhunter.com/trends/savory-english-muffin.md)
