# Elevated QSR Chicken Sandwiches The McDonald's McCrispy is Arriving at Canadian Locations By Michael Hemsworth | Published 2022-08-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mcdonalds-mccrispy References: [chewboom](https://www.chewboom.com/2022/08/26/mcdonalds-launches-new-mccrispy-chicken-sandwich-in-canada/) & [mcdonalds](https://www.mcdonalds.com/ca/en-ca.html)  The [McDonald's McCrispy](https://www.trendhunter.com/trends/mccrispy-sandwich) is a new menu item being launched by the [QSR](https://www.trendhunter.com/trends/bacon-n-crispy-onion-quarter-pounder) brand at locations in Canada for patrons to choose as an elevated take on a chicken sandwich. The menu item consists of a seasoned chicken breast that's cooked perfectly to keep the interior juicy and the exterior breading as crispy as possible. The chicken patty is served on a split-top potato bun along with shredded lettuce and a mayo-style sauce for a touch of creaminess. The McDonald's McCrispy chicken sandwich is priced at $5.99 CAD, but can also be ordered as the McCrispy Bacon Deluxe for $7.69 CAD. This enhanced version of the chicken sandwich is paired with bacon and a fresh slice of tomato. ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 1% | Activity: 1% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Elevated QSR Chicken Sandwiches:** Opportunity for QSR brands to offer elevated takes on classic menu items. - **Mcdonald's Mccrispy Launch:** More QSR brands may launch new menu items in specific regions to test demand and appeal before a wider rollout. - **Premium Fast Food Offerings:** Opportunity for QSR brands to provide more premium and higher-end menu options to cater to changing consumer tastes. ### Sectors Adopting This - **Fast Food Industry:** QSR brands could incorporate elevated takes on classic menu items to cater to increasing demand for premium and higher-end fast food options. - **Food Service Industry:** More emphasis may be placed on creating innovative and differentiated menu offerings in order to stay competitive in the crowded food service industry. - **Fast Casual Industry:** QSR brands could also use this trend as an opportunity to bridge the gap between traditional fast food and fast casual dining, where higher-end menu items are more commonplace. ## Related on Trend Hunter - [Spicy-Sweet Chicken Sandwiches](https://www.trendhunter.com/trends/mccrispy-sandwich.md) - [Spicy Red Jalapeno Sandwiches](https://www.trendhunter.com/trends/firecracker-mccrispy.md) - [Spicy Wintertime Chicken Sandwiches](https://www.trendhunter.com/trends/mcdonalds-mcspicy.md) - [Ranch-Covered Chicken Burgers](https://www.trendhunter.com/trends/bacon-ranch-mccrispy.md) - [Ultra Pickle-Flavored Chicken Burgers](https://www.trendhunter.com/trends/triple-pickle-mccrispy.md) - [Crispy Chicken Breakfast Sandwiches](https://www.trendhunter.com/trends/chicken-blt-mcmuffin.md) - [Cajun-Spiced Chicken Sandwiches](https://www.trendhunter.com/trends/bacon-cajun-ranch-chicken-sandwiches.md) - [Crispy Chicken Snack Sticks](https://www.trendhunter.com/trends/mccrispy-strips.md) - [Simplistically Seasoned Fried Chicken](https://www.trendhunter.com/trends/chicken-mccrispy-salt-pepper.md)