# Baked Lattice Pie Snacks The New McDonald's Baked Apple Pie Boasts an Improved Recipe By Michael Hemsworth | Published 2018-09-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mcdonalds-baked-apple-pie References: [brandeating](https://www.brandeating.com/2018/09/mcdonalds-rolls-out-new-baked-apple-pie-nationally.html) & [mcdonalds](https://www.mcdonalds.com) The new McDonald's Baked Apple Pie has been introduced by the QSR brand as a dessert option that is sure to be a hit amongst consumers who are seeking out a more artisan-inspired snack. The pie features a lattice crust that is filled with large slices of American-grown apples of various varieties that create a decadent flavor profile. The pie is finished with a sugar topping before being baked to perfection and is the ideal dessert or snack for consumers who are seeking out a more satisfying treat to pick up when the temperature begins to drop. The McDonald's Baked Apple Pie is now available nationwide at the brands various locations and is part of the company's larger shift towards artisan-inspired food products. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 19% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Artisan-inspired Snacks:** The introduction of the McDonald's Baked Apple Pie with an improved recipe showcases the demand for more artisan-inspired snack options in the QSR industry. - **Decadent Flavor Profiles:** The use of large slices of American-grown apples of various varieties in the McDonald's Baked Apple Pie highlights the trend of incorporating rich and indulgent flavors into desserts and snacks. - **Temperature-themed Treats:** The availability of the McDonald's Baked Apple Pie as a satisfying treat for when the temperature drops exemplifies the trend of offering seasonally relevant snacks and desserts. ### Who This Affects Most - **Quick Service Restaurants (QSR):** The introduction of the McDonald's Baked Apple Pie with improved recipe demonstrates the potential for other QSR brands to innovate and offer artisan-inspired dessert options. - **Food and Beverage:** The trend of incorporating decadent flavor profiles in snacks and desserts, as seen in the McDonald's Baked Apple Pie, presents opportunities for food and beverage companies to create indulgent products. - **Seasonal Treats:** The popularity of temperature-themed treats like the McDonald's Baked Apple Pie suggests that there is potential for companies in the seasonal treats industry to develop and market satisfying seasonal snack options. ## Related on Trend Hunter - [Seasonal Berry QSR Pies](https://www.trendhunter.com/trends/blueberry-crme-pie.md) - [Fast-Food Bacon Pies](https://www.trendhunter.com/trends/bacon-potato-pie.md) - [Pie Crust Pizza Snacks](https://www.trendhunter.com/trends/mcdonalds-indonesia-pizza-pie.md) - [Comforting QSR Dessert Pies](https://www.trendhunter.com/trends/butterscotch-pie.md) - [Festive Holiday Turnovers](https://www.trendhunter.com/trends/holiday-pies.md) - [Cheesy Potato Snack Pies](https://www.trendhunter.com/trends/cheese-bacon-potato-pie.md) - [Triangular QSR Strawberry Pies](https://www.trendhunter.com/trends/yokubari-strawberry-chocolate-triangle-pie.md) - [Spring QSR Mochi Pies](https://www.trendhunter.com/trends/ichigo-daifuku-pie.md) - [Banana Purée Hand Pies](https://www.trendhunter.com/trends/asian-sweets.md)