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# Jade-Colored Basketball Shoes
Puma Hoops Reveals a New 'Jade’ Colorway of the MB.02 Sneaker

By Kanesa D | Published 2023-01-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/mb-02
References: [thesource](https://thesource.com/2023/01/24/puma-hoops-reveals-new-jade-colorway-of-lamelo-balls-mb-02-sneaker/?utm_source=feedly&utm_medium=rss&utm_campaign=puma-hoops-reveals-new-jade-colorway-of-lamelo-balls-mb-02-sneaker) & [ca.puma](https://ca.puma.com/ca/en)

PUMA Hoops is introducing the ‘MB.02,’ a Lunar New Year-themed basketball shoe that boasts marbleized ‘Jade’ coloring similar to the stone. The shoe also boasts gold-tone foil outlines of Melo's famous wings and his "1 of 1" stamp for an opulent look. The elaborate two-tone pattern is accentuated with a freshly dipped droplet effect at the midsole to honor water as the Chinese zodiac element for 2023. The shoe boasts [advanced NITRO foam](https://www.trendhunter.com/trends/allpro-nitro-pe-colorway), nonslip rubber compound, feather, tread pattern, and an upper made from engineered woven mesh and multizone blended materials.

Designed with basketball-ready features, the ‘MB.02’ is a highly breathable and durable sneaker that offers superior traction on the court. On Friday, February 3, PUMA, Foot Locker, [Foot Locker Canada](https://www.trendhunter.com/trends/tyrese-haliburton), and [Champs Sports](https://www.trendhunter.com/trends/crocs-pokmon) will sell the MB.02 ‘Jade’ for $150 USD.

Image Credit: PUMA Hoops

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 74% | Activity: 67% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Lunar New Year-inspired Sneakers:** Design culturally relevant themed sneakers that honor important traditions and values, attract diverse audiences, and augment brand image.
- **Advanced Basketball Shoe Technology:** Integrate innovative materials and high-quality athletic features into basketball shoes for better performance and user experience on the court.
- **Opulent Athleisure Footwear Designs:** Combine luxury aesthetics, intricate patterns, and metallic accents into sneakers to add value to the athleisure genre and create new premium fashion trends.

### Where This Applies

- **Sports Goods:** Manufacture culturally inspired and technologically advanced sneakers that meet the demands of athletes and sports enthusiasts worldwide.
- **Fashion:** Develop innovative and stylish athleisure footwear that resonates with fashion-conscious consumers and attracts a loyal customer base.
- **Marketing and Branding:** Create unique and compelling product campaigns that highlight cultural relevance, quality, and luxury, promote the brand, and drive sales.

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