# Blurry Frou-Frou Fashion Maude Arsenault for Push It Magazine Captures a Circus-Like Editorial By Chalaine Mantha | Published 2011-02-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/maude-arsenault-for-push-it-magazine References: [bldgwlf](http://bldgwlf.com/maude-arsenault-push-it/) & [maudearsenault](http://www.maudearsenault.com/?p=2273#1) Photographer Maude Arsenault for Push It Magazine captures girls in [frilly, feathered fashions](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025) for this intriguing editorial. This shoot features Lady Gaga-inspired fashions mixed with a sultry circus theme. The models wear their hair in bows while mixing lace, stripes, feathers and tutus. Maude Arsenault captures the models in a creative way, managing to focus on beauty while still remaining completely individualistic. **Implications** - [Circus imagery](https://www.trendhunter.com/trends/asos-inspired-by), or any [whimsical theme](https://www.trendhunter.com/trends/roger-vivier-holiday-2025) for that matter, provides consumers with a childlike feel that's often missing from modern living. Playful and amusing concepts are what attracts consumers because it allows them to be less serious as opposed to styles that can be overwhelmingly fancy and pretentious. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 86% | Activity: 70% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Whimsical Fashion:** Trend towards playful and amusing fashion concepts to appeal to consumers' desire for childlike whimsy. - **Circus Imagery in Fashion:** Incorporating circus-inspired elements into fashion shoots and designs to create a fun and creative atmosphere. - **Individualistic Fashion Photography:** Capturing fashion in a unique and creative way that highlights the beauty of the individual model. ### Sectors Adopting This - **Fashion Industry:** Creating new and innovative fashions inspired by whimsical and circus-inspired themes. - **Photography Industry:** Developing new and creative approaches to fashion photography that showcase the unique beauty of each model. - **Entertainment Industry:** Incorporating circus-inspired themes and performances in entertainment events and productions to appeal to consumers' desire for childlike whimsy. ## Related on Trend Hunter - [Gingham-Forward Apparel Edits](https://www.trendhunter.com/trends/maison-amorys-gingham-edit.md) - [Whimsical Couture Settings](https://www.trendhunter.com/trends/chanel-spring-summer-2026.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md)