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# Satiny Pastel Photoshoots
Maud Welzen by Felix Lammers is Delicately Demure

By Meghan Young | Published 2012-05-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/maud-welzen-by-felix-lammers
References: [fashiongonerogue](http://fashiongonerogue.com/portrait-maud-welzen-felix-lammers/) & [felixlammers](http://www.felixlammers.com/)

Satiny soft and romantically ethereal, the photo series starring Maud Welzen by Felix Lammers will inspire women to pick up an armload of [pastel spring pieces](https://www.trendhunter.com/trends/splendid-srping-2025) for the warming weather this year. A pretty photoshoot, there is a relaxed vibe to it even though the looks are very put together.

Styled by Nini Gollong, the photo series starring Maud Welzen by Felix Lammers showcases designs that have a demure delicacy about them despite the skin that they are wont to reveal. The [lightweight dresses and shirts](https://www.trendhunter.com/trends/louis-vuitton-springsummer-2026) complement the theme beautifully while the German photographer accentuates the [feminine qualities](https://www.trendhunter.com/trends/contemporary-femininity) in the photoshoot through lighting and composition in the sun-drenched setting.

The looks in the photo series starring Maud Welzen by Felix Lammers were perfected by makeup artist Yasmin Heinz and hairstylist Wendy Iles.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 97% | Activity: 99% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Soft-pastel Fashion:** The rise of soft-pastel fashion could create opportunities for new brands to emerge with a focus on whimsical, feminine clothing.
- **Relaxed Glamor Photography:** The trend towards relaxed glamor photography presents an opportunity for photographers to explore new ways of capturing delicate beauty and femininity.
- **Ethereal Beauty Aesthetics:** The growing popularity of ethereal beauty aesthetics could create opportunities for makeup and hair stylist professionals to experiment with more natural and understated looks.

### Industries Being Reshaped

- **Fashion:** Fashion designers and retailers can capitalize on the trend towards soft-pastel clothing and accessories.
- **Photography:** Professional photographers can take advantage of the trend towards relaxed glamor photography and offer new services to clients.
- **Beauty:** As the trend towards ethereal beauty aesthetics gains popularity, makeup artists and hairstylists could create new product lines and services tailored to this trend.

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