# Neurodivergent-Friendly Dating Apps Mattr Challenges Addictive, Problematic Dating App Features By Laura McQuarrie | Published 2025-01-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mattr References: [adsofbrands.net](https://adsofbrands.net/en/news/dating-app-mattr-launches-first-ad-campaign-across-london/7251) & [indy100](https://www.indy100.com/viral/mattr-neurodiverse-dating-app-2669205446)  Mattr sets itself apart as the world's first neurodivergent-friendly dating app, and it was created in response to [traditional dating apps with addictive traits](https://www.trendhunter.com/trends/offline-dating-experiences) and problematic algorithms. On the app, users can unapologetically hit the time-out toggle to let others know they're taking a break without missing potential connections. The app also includes neurodivergent-friendly features like [video replies](https://www.trendhunter.com/trends/vibing) for those who struggle with typing and voice-activated text reading. Mattr recently launched its first-ever advertising campaign and it recognizes the frustration and burnout many users feel with the major dating apps on the market, and aims to provide an inclusive option that supports [authentic connections](https://www.trendhunter.com/trends/introvrs-social-app). The campaign underscores Mattr's commitment to helping users "date different" with features like an "honesty box" that bypasses surface-level small talk and no swiping. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 50% | Activity: 45% | Freshness: 35% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Romance](https://www.trendhunter.com/romance) ## Key Themes ### What's Driving This Trend - **Inclusive Tech Design:** The rise of neurodivergent-friendly platforms like Mattr highlights the demand for technology that caters to diverse cognitive needs. - **Anti-addiction App Features:** New dating apps are challenging existing models by introducing tools that reduce addictive behavior, such as time-out toggles. - **Authenticity-driven Connections:** The focus on genuine interaction over surface-level engagement in dating apps is attracting users tired of shallow connections. - **Neurodivergent Accessibility:** Tech innovations that prioritize user inclusivity can significantly enhance experiences for neurodivergent communities. ### Who This Affects Most - **Online Dating:** The online dating industry is witnessing a shift towards more inclusive and supportive user experiences for neurodivergent individuals. - **Mental Health Tech:** Intersecting mental health considerations with tech development presents opportunities for creating more empathetic digital environments. - **Social Media Platforms:** By adopting inclusive and anti-addiction principles, social media platforms can better support diverse user engagement. ## Related on Trend Hunter - [Accessible Online Dating apps](https://www.trendhunter.com/trends/accessible-online-dating.md) - [Hybrid Dating Apps](https://www.trendhunter.com/trends/when-we-first.md) - [Authentic Connection Tools](https://www.trendhunter.com/trends/spark-dating.md) - [Mental Health Dating Features](https://www.trendhunter.com/trends/bumble-1.md) - [Personality-Focused Dating Apps](https://www.trendhunter.com/trends/anxser.md) - [Timed Dating App Features](https://www.trendhunter.com/trends/dating-app-burnout.md) - [Connection-Building Dating Platforms](https://www.trendhunter.com/trends/meaningful-connections.md) - [Dating App Personality Showcases](https://www.trendhunter.com/trends/wudya.md) - [Authentic Dating Apps](https://www.trendhunter.com/trends/menta-social.md)