# Cross-Dressing Smokers Dan Felton Rocks Women's Lingerie for Matthew Kristall Shoot By Marissa Brassfield | Published 2009-12-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/matthew-kristall-shoot References: [coutequecoute.blogspot](http://coutequecoute.blogspot.com/2009/12/dan-felton-shot-by-matthew-kristall.html) & [matthewkristall](http://www.matthewkristall.com/) This Matthew Kristall shoot features model Dan Felton rocking [women's lingerie](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty) and smoking a cigarette in a sunlit room. His tattoo-covered arms and strong features make for a curious juxtaposition with the shimmery, sequined minidress. Cross-dressing may not be your bag, but you have to admit that this Matthew Kristall shoot is sure to turn heads. Once you're finished with this gallery, check out more [cross-dressing features](https://www.trendhunter.com/trends/tom-of-finland-foundation) below. **Implications** - Youth consumers are skeptical of [traditional gender and identity roles](https://www.trendhunter.com/trends/shapes-we-take). This stems from a hardline rejection of the values of their parents. Companies can forge a lasting relationship with this group by taking into account how their perspective on gender differs from that of previous generations. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 64% | Activity: 78% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Youth Gender Perspectives:** Companies can capitalize on the skepticism of traditional gender roles among youth consumers by embracing and promoting inclusivity and diversity in their products and marketing. - **Fashion and Gender Fluidity:** The fashion industry has an opportunity to disrupt traditional gender norms by showcasing more cross-dressing and androgynous fashion options. - **Changing Beauty Standards:** There is potential for innovation in the beauty industry by challenging traditional notions of beauty and creating products that cater to a diverse range of gender expressions. ### Sectors Adopting This - **Fashion:** The fashion industry can embrace and promote gender fluidity by incorporating more cross-dressing and androgynous fashion options. - **Beauty:** The beauty industry has a chance to challenge traditional beauty standards and create products that cater to a diverse range of gender expressions. - **Marketing and Advertising:** Companies can disrupt traditional marketing and advertising strategies by embracing inclusivity and diversity and reflecting the changing perspectives on gender. ## Related on Trend Hunter - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Redefined Masculinity Branding](https://www.trendhunter.com/trends/tough-guys-soft-sweaters.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Disruptive Fashion Art Galleries](https://www.trendhunter.com/trends/dirty-looks.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Sexuality-Exploring Artful Exhibitions](https://www.trendhunter.com/trends/rude-arts-club.md)