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# Charitable Tote Bags
Matthew Gray Gubler and Make-A-Wish Foundation Debuts 'Tote on a Tote' Totes

By Caitlyn Fernandez | Published 2021-12-27 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/matthew-gray-gubler
References: [shop.matthewgraygubler](https://shop.matthewgraygubler.com/collections/all) & [shop.matthewgraygubler](https://shop.matthewgraygubler.com/products/tote-on-a-tote-tote-bag)

Matthew Gray Gubler has released a Limited-Edition 'Tote on a Tote' tote bag. Every tote sold goes towards granting wishes for the [Make-A-Wish Foundation](https://www.trendhunter.com/trends/wish-blend).

Matthew Gray Gubler is an actor, director, filmmaker, fashion model, painter, illustrator, and author, most known for his role as Dr. Spencer Reid on the show 'Criminal Minds'. As described on the website's description, the 'Tote on a Tote' Tote bag was made to be "the most self-explanatory bag in fashion history."

The tote bag can hold multiple items as its dimensions are 14" width-wise, 15.5" for height, and a 7" depth. The design is hand-printed on environmentally conscious 100% organic cotton with a lightweight worn-in feel.

Consumers can purchase the charitable tote bags for $27 on the Matthew Gray Gubler shop website.

Image Credit: Matthew Gray Gubler, Gublerland

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 86% | Activity: 94% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre)

## Key Themes

### Why This Trend Is Growing

- **Charitable Product Offerings:** Opportunity for businesses to offer special edition or limited-time products that give back to charitable organizations.
- **Environmental Consciousness:** Encourage eco-friendliness in products can be an innovative trend within the fashion industry.
- **Social Media for Social Good:** Leveraging social media to promote and spread awareness about charitable causes and campaigns can be a trend for businesses looking to make an impact.

### Industries Being Reshaped

- **Fashion:** The fashion industry can leverage charitable giving and eco-friendliness to appeal to socially conscious consumers.
- **Retail:** Retail businesses can utilize limited-time, exclusive charitable products to drive sales and fundraising for charitable organizations.
- **Social Media:** Social media platforms can be used to promote charitable campaigns and create a community around social good, offering opportunities for corporate partnerships.

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