# Surreal Seaside Shoots Matthew Brookes Captures a Child's Wild Spirit By Renee Ramsarran | Published 2011-01-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/matthew-brookes References: [fashiontography.blogspot](http://fashiontography.blogspot.com/2011/01/wild-things-by-matthew-brookes.html) & [matthewbrookesstudio](http://www.matthewbrookesstudio.com) Matthew Brookes delivers a wildly beautiful [fantasy story](https://www.trendhunter.com/trends/roger-vivier-holiday-2025) for Velvet Magazine. Titled ‘Wild Things,’ this shoot takes the viewer to the picturesque Le Touquet seaside in Northern France at. The disobedient little boy Max from the classic Maurice Sendak [children’s novel](https://www.trendhunter.com/trends/amusebouche) comes to life against the surreal scenery in [furry fashions](https://www.trendhunter.com/trends/wild-rose-sparrow), a crooked crown and dirt-smudged face. Matthew Brookes has recreated the wild imagination of Max, transporting us all to an extraordinary setting. **Implications** - With so many different things to worry about in modern society, consumers are looking for products that will provide some ease to their stress. Items that feature a fantastical element appeal to shoppers who want to forget their responsibilities for a moment. Companies attempting to solidify their place on the market could incorporate more designs like this into their roster. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 83% | Activity: 52% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Fantastical Design:** Companies can incorporate more fantastical designs into their roster to appeal to consumers who want to escape from reality. - **Surreal Fashion:** Fashion companies can offer surreal outfits and accessories to fulfill consumers' desire for escapism. - **Wild Imagination Recreation:** More creatives can take inspiration from classic children's stories to recreate wild imaginaries and capture consumers' attention. ### Sectors Adopting This - **Fashion:** Fashion companies can benefit from incorporating surreal and fantastical elements in their designs. - **Photography:** More photographers can take inspiration from classic children's stories to create surreal and captivating images. - **Publishing:** Publishing companies can explore the potential of creating more surreal children's stories to capture young audiences' imagination. ## Related on Trend Hunter - [British Youth-Culture Photography Books](https://www.trendhunter.com/trends/home-and-away.md) - [Playful Modern Art Shows](https://www.trendhunter.com/trends/brent-estabrook-debuts-storytime.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Whimsical Couture Settings](https://www.trendhunter.com/trends/chanel-spring-summer-2026.md) - [Creature-Inspired Home Good Lines](https://www.trendhunter.com/trends/charles-jeffreys-loverboy.md) - [Surrealist Shopping Experiences](https://www.trendhunter.com/trends/dreams-is.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md)