# Nudevertising Music Videos Matt & Kim Defend Right to Bare All in Public By Ayman | Published 2009-05-19 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/matt-kim-lessonslearned-video References: [arabaquarius.blogspot](http://arabaquarius.blogspot.com/2009/05/matt-kim-lessons-earned.html) & [mattandkimmusic](http://www.mattandkimmusic.com/) [Nudevertising](https://www.trendhunter.com/trends/mwcurated) is one of the most popular and effective marketing tools, but will we be seeing nudity jump from TV screens and magazine pages into the streets? Matt & Kim show us how it’s done by baring all in the [crowded streets of NYC](https://www.trendhunter.com/trends/outdoor-advertising-campaign) in their new [music video](https://www.trendhunter.com/trends/mtv-video-music-awards1) for the song ‘Lessons Learned.’ Matt & Kim strip away their clothes piece by piece to the amusement and shock of the crowds. The video ends with a very important lesson about walking in the streets right at the end. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 77% | Activity: 99% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Why This Trend Is Growing - **Nudevertising in Marketing:** Exploring the potential of using nudity as a marketing tool in various industries. - **Street Marketing:** Utilizing public spaces to create attention-grabbing marketing campaigns. - **Interactive Music Videos:** Creating music videos that engage viewers and make them active participants in the experience. ### Industries Being Reshaped - **Fashion:** Breaking conventions in fashion advertising by incorporating nudity as a form of self-expression. - **Tourism:** Shaping unconventional tourism campaigns by using nudity as a means to draw attention and challenge societal norms. - **Entertainment:** Revolutionizing the music industry by producing interactive music videos that encourage viewer participation and generate buzz. ## Related on Trend Hunter - [Respectful Nudist Beach Campaigns](https://www.trendhunter.com/trends/tradition-of-nudism-in-catalonia.md) - [Interactive Garment Billboards](https://www.trendhunter.com/trends/sweaty-betty-all-good-in-the-hood.md) - [Sensual Pizza Campaigns](https://www.trendhunter.com/trends/bare-naked-pizza.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Interactive Scented Billboard Ads](https://www.trendhunter.com/trends/lola-mullenlowe.md) - [Provocative Guerrilla Campaigns](https://www.trendhunter.com/trends/mwcurated.md) - [Athletic Apparel Interactive Billboards](https://www.trendhunter.com/trends/shoplift-campaign.md) - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Unapologetic Women-Centric Campaigns](https://www.trendhunter.com/trends/o-positiv-health.md)