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# Ice-Themed Culture Hubs
Mathieu Forest Architecte Designed the Xinxiang Cultural Tourism Centre

By Elena Rahman | Published 2022-03-10 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/mathieu-forest-architecte
References: [dezeen](https://www.dezeen.com/2022/03/10/xinxiang-cultural-tourism-centre-mathieu-forest-architecte-glass-cubes-china/) & [mathieuforest.fr](http://www.mathieuforest.fr/)

Mathieu Forest Architecte designed the Xinxiang Cultural Tourism Centre to resemble a stack of ice cubes. A stack of nine frosted glass cubes sits atop a pool of water houses to characterize the cultural hub as a sculpturally-inspired structure. The hub aims to become a sculptural icon for a new winter sports tourism district in the city. The district will include an indoor ski slope.

Inside the nine cubes, the center houses a restaurant, cafe, shops, and children's spaces. Its stacked form creates a series of open-air terraces that overlook the surrounding plaza and water pools. According to Mathieu Forest Architecte, "the ambition of the project is to create a strong urban indicator that unites the whole district."

Image Credit: Mathieu Forest Architecte

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 84% | Activity: 40% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture)

## Key Themes

### What's Driving This Trend

- **Ice-themed Architecture:** There is an opportunity for architects and designers to create more ice-themed structures, which could attract winter sports tourism.
- **Cultural Tourism Hubs:** Cultural tourism hubs that offer shops, restaurants, and other attractions in a visually interesting way could become more popular.
- **Open-air Terraces:** The use of open-air terraces in architecture could increase, as they provide an outdoor space with a unique view for visitors.

### Who This Affects Most

- **Architecture Industry:** Architects could explore more ways to incorporate visually interesting designs like ice-themed culture hubs.
- **Tourism Industry:** Tourism professionals could consider creating more cultural hubs to attract visitors, especially those interested in winter sports.
- **Restaurant Industry:** Restaurants could consider the use of unique and visually interesting designs, such as those found in cultural tourism hubs, to attract more customers.

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