# Luxurious Maternity Hospitals The Portland Gives Expecting Mothers a Five Star Birthing Experience By Malika Renee Butss | Published 2016-03-30 | World Source: Trend Hunter, https://www.trendhunter.com/trends/maternity-hopsital References: [luxurylaunches](http://luxurylaunches.com/other_stuff/a-st-regis-for-expecting-mothers-a-look-inside-britains-poshest-maternity-ward-that-offers-gourmet-food-fine-champagne-and-more.php) & [dailymail](http://www.dailymail.co.uk/health/article-3510987/The-secrets-Britain-s-poshest-maternity-ward-birth-cost-half-million-pounds-Dom-Perignon-lobster-oysters-demand-countess-gynaecologist-dubbed-posh-push.html) Britain's maternity hospital The Portland is making child birth a lavish affair thanks to its five star set up. With ultra posh suites, an [afternoon tea menu](https://www.trendhunter.com/trends/crown-afternoon-tea) -- similar to that of The Ritz -- and [Dom Perignon](https://www.trendhunter.com/trends/dom-prignon-dining-room), this health center could easily be mistaken for a [luxury hotel](https://www.trendhunter.com/trends/wellness-rooms). The Portland was previously a private maternity hospital reserved for the likes of the Duchess of York, Victoria Beckham and Middle Eastern royalty. Now, the premium clinic is set to give everyday mothers a taste of the luxe life as it is set to open to the public. The Portland provides a holiday experience with an à la carte menu in addition to the best medicine. After birth, babies are cared for in the hospital's nursery while mothers can enjoy their suites, gourmet cuisine and a fantastic champagne selection. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 35% | Activity: 33% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Hip Hotels](https://www.trendhunter.com/hiphotels) ## Key Themes ### Why This Trend Is Growing - **Luxurious Maternity Hospitals:** Promotes the trend of providing upscale amenities and services for expectant mothers, challenging traditional views on childbirth. - **Five Star Birthing Experience:** Offers a high-end, personalized birthing experience, disrupting the standard hospital setting and transforming it into a luxury environment. - **Luxe Life for Everyday Mothers:** Brings luxury birthing experiences within reach of the general public, creating a new market segment for high-end maternity services. ### Industries Being Reshaped - **Maternity Healthcare:** Presents opportunities for private medical centers and clinics to incorporate luxury amenities and services into their maternity care offerings. - **Hospitality:** Opens up possibilities for luxury hotels and resorts to expand into the maternity market by offering specialized birthing and postnatal experiences. - **Catering and Fine Dining:** Creates a demand for upscale catering services that cater to maternity hospitals, providing gourmet cuisine options for expectant mothers. ## Related on Trend Hunter - [Postnatal Wellness Retreats](https://www.trendhunter.com/trends/alma-care.md) - [Parent-Focused Luxury Packages](https://www.trendhunter.com/trends/ambiente-sedona.md) - [Mom-Centric Hospitality Experiences](https://www.trendhunter.com/trends/st-regis-hotel.md) - [Elevated Maternity Collections](https://www.trendhunter.com/trends/seraphine-1.md) - [Affordable Pregnancy-Friendly Kits](https://www.trendhunter.com/trends/the-honest-company1.md) - [Elevated Maternity Collections](https://www.trendhunter.com/trends/maternity-comfort.md) - [Hotel Brand Baby Linens](https://www.trendhunter.com/trends/baby-linen-set.md) - [Luxury Mother's Day Offers](https://www.trendhunter.com/trends/the-st-regis-toronto-mothers-day-celebrations.md) - [Low-Cost Nursing Pods](https://www.trendhunter.com/trends/mamaro-portable-baby-room.md)