# Greenhouse-Grown Raspberry Varieties Mastronardi Produce Launches the Summer Dream™ Raspberries By Kanesa D | Published 2023-10-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mastronardi-produce References: [hortidaily](https://www.hortidaily.com/article/9566902/launch-of-new-greenhouse-grown-raspberry/) & [sunsetgrown](https://www.sunsetgrown.com/)  Mastronardi Produce proudly introduces its latest berry innovation, the Summer Dream™ raspberries, as part of its [SUNSET](https://www.trendhunter.com/trends/jabin) brand. Its notably high Brix level sets this variety apart, making it [sweeter than the traditional raspberry](https://www.trendhunter.com/trends/oishii-nikko-berry). SUNSET holds exclusive rights for cultivating, distributing, and marketing these [ruby-red raspberries](https://www.trendhunter.com/trends/raspberries-n-cream-cream-ice). “We are very excited to bring this remarkable raspberry to market,” said Paul Mastronardi, President & CEO of Mastronardi Produce Ltd. “Summer Dream outperforms other raspberry varieties currently in retail in both flavor and shelf life, which sets it apart.” Consumers can enjoy the raspberries in 6 oz and 12 oz sizes, with the latter being marketed for larger groups and raspberry enthusiasts. The new raspberry variety will debut at the IFPA Global Produce & Floral Show in October. Image Credit: Mastronardi Produce ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 3% | Activity: 9% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **High Brix Raspberries:** The Summer Dream™ raspberries by Mastronardi Produce boast a notably high Brix level, setting them apart from traditional raspberries. - **Flavor-enhanced Varieties:** The Summer Dream™ raspberries offer a superior flavor compared to other raspberry varieties currently in retail, according to Paul Mastronardi, President & CEO of Mastronardi Produce Ltd. - **Premium Berry Options:** Mastronardi Produce's Summer Dream™ raspberries provide a premium berry option for consumers, available in 6 oz and 12 oz sizes. ### Where This Applies - **Agriculture:** The introduction of the Summer Dream™ raspberries presents opportunities for innovative cultivation practices and enhanced farming techniques. - **Food and Beverage:** The high Brix level and superior flavor of the Summer Dream™ raspberries offer new opportunities for product development and unique culinary applications. - **Retail:** Mastronardi Produce's SUNSET brand can leverage the exclusivity of the Summer Dream™ raspberries to attract and retain customers, creating a distinct market advantage. ## Related on Trend Hunter - [Delectable Premium Raspberries](https://www.trendhunter.com/trends/pink-star-1.md) - [Flavorsome Berry Lines](https://www.trendhunter.com/trends/naturipe-farms.md) - [Ultra-Red Sweet Tomatoes](https://www.trendhunter.com/trends/windset-farms-1.md) - [Punch-Flavored Strawberries](https://www.trendhunter.com/trends/tropical-bliss.md) - [Franchisee-Inspired Ice Cream Flavors](https://www.trendhunter.com/trends/raspberry-dream-cream.md) - [Private Label Produce Ranges](https://www.trendhunter.com/trends/kroger-field-vine-collection.md) - [Flavorful Branded Table Grapes](https://www.trendhunter.com/trends/sun-world-international.md) - [Antioxidant-Rich Hybrid Berry Grapes](https://www.trendhunter.com/trends/boombites-red-berry-grapes.md) - [Flavor-Packed Tomato Varieties](https://www.trendhunter.com/trends/rubi.md)